Adblock Plus for Safari & Apps is a content-blocking utility designed to remove intrusive advertisements, cookie banners, and tracking elements from the iOS browsing experience. While historically popular, the app aims to improve page load speeds and battery efficiency by filtering web content across Safari and third-party applications.
Overview · Full Intel report in progress
The App DNA
What makes this app unique?
For Mobile users seeking to minimize data usage, improve privacy, and eliminate visual clutter while browsing on iPhone and iPad.
Key features
Removes pop-ups, autoplay videos, and banner ads within the Safari browser.
Hides cookie notices, overlays, and newsletter signups to streamline the user interface.
Blocks hidden tracking and malware embedded within advertisements.
Reduces data consumption and battery drain by preventing the loading of resource-heavy ad content.
How much does it cost?
Velocity
Active developmentShow more...
5 versions in history. Development pace: active.
Who built it?
Eyeo
4 apps tracked · Productivity
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Adblock Plus for Safari & Apps
How's the Productivity market?
The rivals identified
The Analyst's Read
Key takeaways for Adblock Plus for Safari & Apps
Where is it heading?
Bottom line
Despite its legacy as a widely used ad blocker, recent user feedback indicates significant performance regressions, including page crashes and inconsistent blocking efficacy.
Report last updated