Angry Birds AR: Isle of Pigs is a mobile augmented reality puzzle game for iOS that tasks players with destroying structures in their physical environment.
Product velocity
Dormant
Daily rank 🇺🇸
—
Games
Sentiment
3.9
2k reviews
Nemesis
Pokémon GO
The App DNA
What makes this app unique?
Users hire the game for tactile, physics-based puzzle play that uses real-world space to refresh the classic Angry Birds slingshot mechanic.
For Casual mobile gamers interested in augmented reality experiences and the Angry Birds franchise.
What does it look like?
Key features
Overlays game structures and characters onto the user's physical environment using AR technology
Allows players to walk around and inspect structures from different angles to identify weak points
Touch-based control scheme for firing characters at structures within the AR space
How much does it cost?
Freemium model monetizes through a combination of in-app purchases and ad-inventory.
Velocity
Dormant developmentopaqueShow more...
The app has reached a zombie state, as there have been no updates or development activity recorded for over 6 years. The last available release was a minor maintenance update in August 2019. There is no evidence of ongoing development, feature expansion, or live operations support for this title.
Who built it?
Rovio Entertainment Oyj
13+ apps tracked · Games
Angry Birds Transformers
Angry Birds Rush
Angry Birds Match
Red's First Flight
Angry Birds 2
Angry Birds Dream Blast
Angry Birds Blast
Angry Birds Friends
Angry Birds POP!
Bad Piggies
Angry Birds Evolution
Angry Birds ReloadedUser Sentiment
What do users think recently?
Review voice lately leans mixed. Users appreciate augmented reality mechanics provide an engaging and immersive experience for players in outdoor environments and core physics-based gameplay remains a nostalgic and entertaining anchor for long-term franchise fans.
How are ratings & reviews evolving?
What users say, by theme
- Augmented reality mechanics provide an engaging and immersive experience for players in outdoor environments
- Core physics-based gameplay remains a nostalgic and entertaining anchor for long-term franchise fans
- Frequent application crashes and freezing during gameplay sessions on modern high-end mobile devices
49 of 49 recent reviews analyzed · high confidence · Mixed overall
Read the full review analysisUnlock 1 more frustration theme and 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Angry Birds AR: Isle of Pigs
How's the Games market?
The app maintains a 3.91 rating across 1,640 total ratings, but the lack of updates since 2019 signals a shift toward maintenance-only status. This technical stagnation limits its ability to compete with active AR titles that receive frequent OS-compatibility patches.
Read the market outlookThe rivals identified
By Niantic, Inc.
Dominates the AR gaming space with a massive, persistent user base and frequent live-service updates.
- Leverages global geolocation data to create persistent, shared AR experiences across real-world map coordinates.
- Maintains a high-frequency live-ops schedule with six major releases in the last six months.
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Angry Birds AR: Isle of Pigs
Where is it heading?
The market for casual AR games is consolidating around titles with high-frequency live-ops and persistent OS support. Angry Birds AR is currently exposed to technical decay, and without a major stability refresh, it will likely continue to lose its remaining user base to more reliable competitors.
- Frequent crashes on modern hardware → user frustration increases → daily active habit erodes.
- Absence of updates since 2019 → OS incompatibility grows → long-term churn accelerates.
The SWOT
- AR-based spatial interaction creates a distinct physical engagement loop
- Established franchise IP sustains initial install velocity
- Implement cloud-save to reduce churn
- Add character-based progression to improve long-term retention
Next best moves
Ship cloud save in next minor release because it is the top-requested missing feature → unlock data-loss frustration
+ 1 more prioritized moveThe counter-intuitive read
The app's lack of updates is not just a failure of maintenance…
Read the full takeFeature gaps
Persistent shared AR experiences (available in Pokémon GO but absent here) +1
Since the last report: The app has transitioned into a maintenance-only 'zombie' state, with no development activity since 2019, leading to critical hardware incompatibility and user-requested features like cloud-save remaining unaddressed.
Bottom line
The app retains value through its unique AR physics loop, but the lack of technical maintenance on modern hardware is actively eroding the user base, so the PM must prioritize stability and cloud-save to prevent total churn.
Unlock 3 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
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