- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

A fresh, more curated experience that makes it easier to quickly find the most relevant content on the For You tab, shop the latest on the Products tab, and make the most of the devices you already own on the Go Further tab.

Check out the new video series from Today at Apple with featured guests that will inspire you to do more with your devices.

New options to customize your privacy settings and preferences give you enhanced control over how Apple will use the data you share with us.

- Get support during the purchase process with videos, including transcripts for those who need them.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Easily share lists of saved items with your friends and family.
- Access and continue shopping your saved items in more places throughout the app.
- View more details about our Apple Store locations and its surroundings.

Note that the Apple Store app and certain features are available only in select countries.

New capability to engrave Memoji on AirPods and AirPods Pro, exclusively in the app.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Various improvements and performance enhancements.

- Save items you like as lists. Share a list with a Specialist in store, and get a recap of the conversation sent to the app to easily buy what you like when ready.
- Enjoy videos with Audio Descriptions to hear all the product details.