Avira Security Antivirus & VPN vs its rivals

Side-by-side comparison against Avira Security Antivirus & VPN's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Shelter
Contender
Core Identity
DeveloperAvira HoldingBitdefenderDottOoklaSirocco. Unique IT SolutionsGoogle LLCArtpoldevGRIMLAX TRADE, S.L.
CategoryToolsToolsToolsToolsToolsToolsToolsTools
PlatformAndroidAndroidAndroid, iOSAndroidiOS, AndroidiOS, AndroidAndroidAndroid
Store Metrics
Rating4.7 / 54.7 / 54.8 / 54.6 / 54.8 / 52.9 / 54.2 / 54.3 / 5
Ratings Count730,669300,086556,399321,4711,374,2747,00422,491220,712
PriceFreeFreeFreeFreeFreeFreeFreeFree
Release DateFeb 27, 2012Apr 5, 2013Jun 15, 2015May 29, 2016Sep 23, 2015May 18, 2017Apr 19, 2022Feb 20, 2025
Last UpdatedMar 3, 2026Apr 16, 2026Apr 13, 2026Mar 27, 2026Apr 28, 2026Dec 12, 2025Apr 16, 2026Apr 8, 2026
Sentiment & Reviews
Sentimentexcellent--negativepositiveexcellent--
Score85/100--35/10075/10085/100--
Praises
  • Effective malware detection and removal capabilities provide users with tangible peace of mind
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  • Simple and clean interface design allows for quick internet speed checks
  • Automated history tracking provides useful long-term connection data for users
  • The scanning utility provides a quick and efficient experience for digitizing physical documents
  • Efficient storage management tools allow users to reclaim significant device space with minimal effort
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Complaints
  • Persistent application crashes during operation disrupt the security monitoring experience for some users
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  • Aggressive advertising blocks the interface and prevents users from completing tests
  • Recent interface redesigns removed useful features like custom history comments
  • The application lacks direct hardware integration for physical scanners despite the name
  • Recent changes to the document viewer prevent users from resuming reading at the last position
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Requests--------
Strategic Intel
Strengths
  • Editors' Choice badge sustains organic install velocity
  • All-in-one utility suite increases daily active usage
  • Lightweight resource footprint ensures retention on budget hardware
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  • Franchise IP brand recognition sustains organic install velocity
  • Deep character progression systems create long-term player retention
  • Seasonal vault content provides recurring engagement hooks
  • B2B data licensing pipeline for regulatory agencies
  • Icon-based result interpretation for non-technical users
  • In-house AI algorithms for document cleanup
  • 125M user base driving brand awareness
  • Multi-mode scanning utility for specialized tasks
  • Ad-free utility model sustains high user trust
  • Google Drive integration creates a clear path to cloud subscription revenue
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Weaknesses
  • Premium tier price exceeds category median
  • 100 MB/day VPN limit triggers user complaints
  • Persistent crashes post-update erode trust
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  • Premium-tier monetization relies on randomized loot boxes
  • Aging engine causes performance issues on mid-range devices
  • Lack of social-alliance mechanics limits competitive depth
  • Ad-blocking behavior on results screen
  • Removal of custom history comments
  • Technical instability on specific hardware
  • Camera-only capture mechanism creates brand confusion
  • Lack of batch processing limits power-user efficiency
  • Android-iOS rating gap
  • Document viewer regressions erode reading progress
  • Wireless transfer performance lags behind specialized P2P rivals
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Pricingfreemiumfreefreemiumfreefreemiumfreefreefreemium
MomentumMaintenance-ActiveMaintenanceActiveMaintenance--
Update Cadence1 versions-5 versions, 4 majors/6mo, ~16d avg2 versions, ~0d avg5 versions, ~14d avg3 versions, ~68d avg--

Compare Avira Security Antivirus & VPN head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Avira Security Antivirus & VPN, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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