Between the Words vs its rivals

Side-by-side comparison against Between the Words's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Core Identity
DeveloperSecond Gear Games89TrillionDonkeySoft Inc.Clever Apps Pte LtdLogan JahnkeSnapJoy Co., LimitedERDINC BAKIRThe Appsters LtdHawdang NajahCreational Labs
CategoryGamesGamesGamesGamesGamesGamesGamesWordGamesGames
PlatformAndroid, iOSAndroid, iOSiOSiOS, AndroidiOS, AndroidiOSiOSAndroid, iOSAndroid, iOSiOS
Store Metrics
Rating4.6 / 54.6 / 54.7 / 54.7 / 55.0 / 54.9 / 54.5 / 54.0 / 54.5 / 54.6 / 5
Ratings Count12280,8711471543535212121126
PriceFreeFree$4.99FreeFreeFreeFreeFreeFreeFree
Release DateJan 13, 2023Feb 25, 2018Oct 11, 2015Jul 6, 2017Apr 15, 2026May 26, 2025Apr 8, 2017Jul 24, 2021Feb 19, 2024Aug 6, 2022
Last UpdatedJan 13, 2023Jan 2, 2026May 5, 2026Apr 6, 2026May 2, 2026Feb 14, 2026May 7, 2026Apr 15, 2025Jan 6, 2025Sep 17, 2025
Sentiment & Reviews
Sentimentmixednegativemixed-----excellent-
Score65/10025/10065/100-----90/100-
Praises
  • Logic-heavy puzzle style
  • Simple and engaging word puzzle mechanics provide relaxing mental stimulation for all age groups
  • Long-term play history demonstrates strong retention for dedicated word game enthusiasts
  • Core word-puzzle mechanics provide a relaxing and mentally stimulating experience for casual players
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  • Educational Kurdish word games provide cognitive stimulation for users of all age groups
  • Cultural relevance through Kurdish language and music fosters strong community pride and engagement
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Complaints
  • Lack of daily challenges
  • Broken daily puzzle access following the latest update frustrates long-term players
  • Excessive ad frequency and duration degrade the core gameplay experience for players
  • Accumulated in-game power-ups disappear unexpectedly when closing and reopening the application
  • Application stability issues cause the game to freeze during active word-finding sessions
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  • Technical instability and launch failures on certain devices disrupt the user experience
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Requests
  • Persistent daily challenges
  • Clearer communication regarding level caps and future content updates for veteran players
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  • Expanded content variety including new game modes and additional word-based challenges
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Strategic Intel
Strengths
  • Multi-language library functions as a B2B distribution barrier into international markets
  • Offline-first architecture ensures accessibility in low-connectivity environments
  • Offline-first architecture sustains DAU in low-connectivity segments
  • Minimalist swipe-to-connect mechanic lowers cognitive load for casual users
  • Premium ad-free model removes user-friction found in category rivals
  • 1550+ level depth sustains long-term engagement for completionists
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  • Cultural resonance fosters high user pride and engagement
  • Offline functionality removes connectivity barriers for regional users
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Weaknesses
  • 0.38-star Android-iOS rating gap indicates inconsistent performance
  • Lack of persistent daily loop limits long-term retention
  • Broken daily puzzle access in the latest release
  • Excessive ad frequency driving uninstalls
  • Removal of visual word-preview feedback
  • Inventory persistence failure causes power-up loss between sessions
  • Performance hitches during word-finding sessions erode the premium experience
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  • Static content library causes churn after level completion
  • Technical launch failures on specific devices erode user trust
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Pricingfreemiumfreemiumpaidfreemiumfreefreefreemiumfreemiumfreefreemium
MomentumZombieMaintenanceMaintenance-Intense--IntenseZombieMaintenance
Update Cadence2 versions, ~696d avg5 versions, ~127d avg2 versions, 2 majors/6mo, ~47d avg-5 versions--5 versions2 versions, 2 majors/6mo, ~326d avg5 versions

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Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Between the Words, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0