Birth Time
Birth Time is an educational streaming app for maternity care, offering expert interviews, birth films, and live community Q&A sessions on iOS and Apple TV.
The App DNA
What makes this app unique?
The app removes the friction of finding evidence-based birth knowledge by consolidating expert-led resources and community support into a single, on-demand platform.
For Pregnant individuals, partners, and birth workers seeking evidence-based education and alternative maternity care models.
What does it look like?
Key features
Access to educational videos, interviews, and birth films from global experts.
Private community access with monthly live Q&A sessions hosted by the team.
Playback of purchased content on iPhone, iPad, Mac, and Apple TV.
How much does it cost?
Monetization relies on a membership model providing unlimited access to educational content and community features.
Velocity
Dormant developmentopaqueShow more...
Birth Time has seen no development activity for over five years, with the last update occurring 1,836 days ago. The project shows no signs of active maintenance or feature iteration. Given the lack of updates since 2021, the app is classified as a zombie project.
Who built it?
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Birth Time
How's the Education market?
Birth Time maintains a static presence in the Education category with no store updates since September 2021. The lack of recent activity suggests the app is not actively competing for new chart positions against current educational entrants.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Birth Time
Where is it heading?
The maternity education market is shifting toward interactive, frequently updated platforms that offer real-time community engagement. Birth Time's lack of development since 2021 leaves it exposed to newer competitors that better leverage modern mobile OS capabilities.
- The five-year update gap indicates a lack of active feature investment, which will likely lead to declining user engagement over time.
The SWOT
- Expert-led content library provides a defensible barrier against generic parenting apps.
- Expanding the Cicada community into a broader peer-to-peer support network could increase retention.
Next best moves
Audit content library freshness because the app has been dormant for 5 years → determine if content remains relevant.
The counter-intuitive read
The app's long-term dormancy may be a deliberate choice to preserve a static…
Read the full takeBottom line
Birth Time rests on a high-quality expert content library, but the five-year update gap risks total platform obsolescence as user expectations for mobile educational experiences evolve.
Unlock 1 critical friction, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is Birth Time suitable for birth workers?
Does Birth Time offer a free trial?
What content is included in the Birth Time membership?
Sources
- [1] App Store
Report last updated