BLACK FOODIE FINDERv2.1

Released August 7, 2023Redesign

iOS

The redesign introduced a shift toward a user-account model, resulting in a 0.65 star rating increase despite a limited sample size. While the directory expansion provides clear value, the account creation flow currently prevents successful user onboarding. The net impact remains neutral until the registration defects are addressed.

What changed

PerformanceGeneral bug fixes
New featureIn-app account creation and management
UXComplete app redesign for a more user-friendly experience
UXImproved search functionality
MonetizationMonetization support for account users
ContentExpanded selection of black-owned businesses

Reception

45/ 100 impact scoreNeutral

What worked

Content
Users report improved directory utility for locating black-owned businesses following the update.

What didn't

New feature
backfired
Users report account creation fails regardless of the email provider used.

Marlvel takeaways

Prioritize a hotfix for the account creation flow to resolve the reported registration failures.
Monitor the post-update rating delta of 0.65 stars as the sample size grows beyond the current seven reviews.
Validate account management stability to ensure the new monetization support does not further discourage user adoption.

Original release notes

Bug fixes

Create and control your account with the app.

The app has been redesigned for a more user-friendly experience.

The search function has been improved to make it easier to find what you’re looking for.

The app now supports monetization for account users

The app now includes a wider selection of black-owned businesses.