BMI Calculator is a health-tracking utility that provides body mass index calculations for adults and children on Android.
Product velocity
Maintenance
Daily rank 🇺🇸
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Health & Fitness
Sentiment
4.6
135k reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
Users hire this app for quick, offline-accessible health screening, but the current rigid classification logic fails to meet the needs of diverse age groups.
For Individuals and families seeking a simple, privacy-focused tool to track weight and health status.
What does it look like?
Key features
Calculates BMI using either WHO or DGE German Nutrition Society standards.
Provides percentile-based BMI evaluation for children ages 7 and up.
Performs all calculations locally without requiring an internet connection.
How much does it cost?
Freemium model utilizing ad-supported free usage with a one-time IAP to remove advertisements.
Velocity
Maintenance developmentUX improvementsplatform expansionmonetizationShow more...
The app ships at a maintenance cadence, with the latest release arriving 11 days ago after a period of inactivity. Development is currently focused on UX improvements, platform-specific layout optimizations, and addressing issues with the purchase and restore functionality. There is no evidence of a high-frequency update cycle or live-ops integration. The current trajectory is stable, prioritizing functional stability over rapid feature expansion.
Who built it?
Appovo
2 apps tracked · Health & Fitness
User Sentiment
What do users think recently?
Users report: Fresh user feedback skews excited. Users appreciate the simple and intuitive interface makes tracking health metrics accessible for both adults and elderly users and the application provides a reliable and medically useful tool for monitoring body mass index calculations daily, but report inaccurate bmi category thresholds for specific age groups lead to misleading health feedback for younger users.
How are ratings & reviews evolving?
Weekly average review rating
What users say, by theme
- The simple and intuitive interface makes tracking health metrics accessible for both adults and elderly users
- The application provides a reliable and medically useful tool for monitoring body mass index calculations daily
- Users report: Inaccurate BMI category thresholds for specific age groups lead to misleading health feedback for younger users
50 of 50 recent reviews analyzed · high confidence · Excited overall
Read the full review analysisUnlock 1 more frustration theme, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for BMI Calculator
How's the Health & Fitness market?
BMI Calculator maintains a strong regional footprint, ranking #13 in Myanmar and #37 in Indonesia. The consistent top-100 visibility across diverse markets signals high organic discoverability for a single-purpose utility.
The rivals identified
The Analyst's Read
Key takeaways for BMI Calculator
Where is it heading?
The market for simple health utilities remains stable, but users are increasingly demanding age-appropriate health standards. BMI Calculator is well-positioned to defend its user base if it adapts its classification logic to reflect modern health standards for aging populations.
- Users report: Rigid BMI thresholds for older adults lead to misleading health feedback, which erodes trust in the app's core utility.
- The latest release successfully addressed purchase restoration issues, reducing support overhead and improving the monetization experience.
The SWOT
- Offline-first architecture ensures consistent performance
- Age-specific growth charts provide a clear differentiator for family segments
- Integrate age-adjusted health standards to capture the aging demographic
Next best moves
Update BMI classification logic to include age-adjusted thresholds because user feedback flags rigidity for elderly users → increase long-term retention
The counter-intuitive read
The app's "maintenance-mode" status is its primary strength…
Read the full takeSince the last report: The intelligence update shifts from global market generalizations to specific regional performance metrics and refines the competitive threat profile.
Bottom line
BMI Calculator provides a reliable, offline-first utility for basic weight monitoring, but the rigid age-based logic risks churn among older users, so the PM should prioritize updating classification thresholds to secure long-term retention.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeSources
- [1] Play Store listing, source
Report last updated