BrainUP - Brain Training
BrainUP is a brain training and progress tracking application for iOS, featuring games categorized by cognitive skill sets.
The App DNA
What makes this app unique?
Users want to measure and improve cognitive performance over time, but the current requirement for social media account integration creates friction that displaces standalone alternatives.
For Users interested in cognitive improvement and brain training games who want to track their performance metrics.
What does it look like?
Key features
Initial 5-minute assessment measuring performance across logic, arithmetic, visual, and memory categories. Revenue Link: Onboarding hook that establishes a baseline for progress tracking, encouraging conversion to Premium to view detailed results.
Interactive training modules categorized by cognitive skill sets. Revenue Link: Premium-tier gate ($9.99/month) — locks majority of content behind subscription to drive paid conversion.
Visual dashboard displaying improvement metrics over time. Revenue Link: Premium-tier gate ($9.99/month) — provides long-term value proposition for recurring subscription revenue.
How much does it cost?
Subscription model anchored at $9.99/month, utilizing a freemium gate to restrict progress tracking and full game access.
Velocity
Dormant developmentopaqueShow more...
BrainUP - Brain Training has been inactive for 2,787 days, indicating a complete cessation of development. There have been no feature updates, bug fixes, or maintenance patches in the observed history. The project shows no signs of active support or ongoing operational engagement.
Who built it?
Dakyuz Yazilim Ticaret Limited Sirketi
4 apps tracked · Games
User Sentiment
What do users think recently?
The recent review mood reads upset.
How are ratings & reviews evolving?
What users say, by theme
- Forced integration with social media platforms creates unnecessary friction for users who prefer standalone app functionality
1 of 1 recent reviews analyzed · limited sample
Read the full review analysisCompetition
Competitive landscape for BrainUP - Brain Training
How's the Games market?
BrainUP maintains a 4.3-star rating across 197 total ratings, though the lack of updates since 2019 suggests a stagnant market position. The subscription-only gate for progress tracking limits the funnel compared to modern, ad-supported casual training apps.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for BrainUP - Brain Training
Where is it heading?
The cognitive training market is consolidating around apps with high-frequency live-ops and social features, leaving BrainUP exposed due to its static, 2019-era feature set. Without a shift to a standalone onboarding flow and a renewed content cadence, the app will continue to see churn as legacy users exhaust the limited game library.
- The 7-year development gap indicates a maintenance-only posture, which prevents the app from competing with modern, frequently updated cognitive training rivals.
- Mandatory social media account requirements create a high-friction onboarding experience, which directly suppresses new-user conversion rates.
The SWOT
- Initial 5-minute assessment establishes a baseline for progress tracking
- Implement guest-access mode to reduce onboarding friction
Next best moves
Remove mandatory social media account gating because it is the top-cited user complaint → reduce onboarding churn
+ 1 more prioritized moveThe counter-intuitive read
The lack of updates is not just a maintenance failure…
Read the full takeBottom line
BrainUP's 7-year development silence invalidates the current subscription value proposition, as the lack of fresh content or technical maintenance erodes the retention loop necessary for recurring revenue.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is BrainUP free to use?
Does BrainUP require a social media account?
How often is BrainUP updated?
Sources
- [1] App Store
Report last updated