Breastfeeding + Baby Tracker
By Coquisoft
ParentLove is a newborn tracking app for iOS that consolidates feeding, sleep, and health logs into a single dashboard.
The App DNA
What makes this app unique?
New parents use ParentLove to replace fragmented manual logging with a unified, expert-designed system that simplifies routine tracking during the high-stress newborn phase.
For New parents and caregivers seeking a collaborative, expert-designed tool to track newborn health and daily routines.
What does it look like?
Key features
Shared dashboard allows multiple users to view and log activity simultaneously.
Dedicated inventory tracking for pumped breast milk with expiration alerts.
Logs for doctor visits, vaccines, and WHO growth percentiles.
How much does it cost?
The one-time purchase model for Pro features provides a clear value proposition against subscription-heavy category rivals.
Velocity
Dormant developmentnew contentperformanceShow more...
With no updates in 529 days, the app has entered a state of total development inactivity. The last release focused on introducing sleep tracking features and addressing critical stability issues, but there has been no subsequent maintenance or feature development. The current cadence indicates the project is no longer being actively supported or updated.
Who built it?
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Breastfeeding + Baby Tracker
How's the Medical market?
ParentLove holds a 4.93-star rating across 956 reviews, maintaining a stable position in the medical category despite a lack of recent updates. The absence of a subscription model differentiates it from category leaders, though the 17-month release gap limits its ability to compete on new feature parity.
Read the market outlookThe rivals identified
By Nighp Software LLC
Both apps target new parents with newborn activity logging, creating direct competition for daily habit tracking and health data management.
- ParentLove offers a one-time purchase model for advanced features, whereas Baby Tracker operates on a free model.
- ParentLove provides IBCLC-led design for clinical credibility, while Baby Tracker focuses on general activity logging.
- ParentLove includes a specialized milk bank and pump log, which is absent from Baby Tracker's standard feature set.
Huckleberry: Baby & ChildContender
Baby Tracker & Newborn LogContender
Nara - Baby & Mom TrackerContender
Glow Baby Tracker & Growth AppContender
Baby Connect: Baby TrackerContender
Baby Feed Timer, breastfeedingContender
Baby + | Your Baby TrackerContender
Pump Log® - Track Breast MilkContender
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Breastfeeding + Baby Tracker
Where is it heading?
The baby tracking market is shifting toward automated insights and social-sharing features that require frequent development updates. ParentLove's current maintenance-mode status leaves it exposed to rivals that ship bi-weekly, so the PM must prioritize a stability update to prevent long-term rating erosion.
- The 17-month release gap suggests the product is in maintenance mode, which will eventually lead to feature decay against active competitors.
- The 4.93-star rating indicates that the core utility remains highly valued by the existing user base, providing a stable foundation for future updates.
The SWOT
- IBCLC-led design provides clinical credibility
- One-time purchase model reduces user churn
- Localized growth charts for international expansion
Next best moves
Ship a minor stability refresh because the 17-month release gap risks platform compatibility issues → maintain current rating baseline
The counter-intuitive read
The one-time purchase model is a retention lever in a subscription-saturated market…
Read the full takeSince the last report: The product state remains unchanged, with no new features or pricing adjustments reported. The analysis now characterizes the competitive outlook as mixed, balancing the app's high user rating against the ongoing risk of feature decay.
Bottom line
ParentLove retains a loyal base through its expert-designed utility and one-time purchase model, but the 17-month development hiatus leaves it vulnerable to subscription-based rivals. A stability refresh would defend the current rating while the team evaluates a long-term feature roadmap.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeSources
- [1] App Store
Report last updated