Breathwrk is a neuroscience-based breathing app designed to improve mental and physical well-being through guided exercises for sleep, stress, focus, and energy. Now owned by Peloton, the app integrates with Peloton memberships to provide a sensory-rich experience using haptics, visuals, and soundscapes.
Overview · Full Intel report in progress
The App DNA
What makes this app unique?
For Individuals seeking to improve their mental and physical health through guided, goal-oriented breathing practices.
What does it look like?
Key features
Provides structured sessions for sleep, stress, focus, and energy based on neuroscience protocols.
Offers a full sensory experience through customizable sounds, visuals, haptic vibrations, and breath coaches.
Allows users to build consistency by setting reminders, tracking streaks, and following recommended protocols.
Provides free access to Peloton All Access, Guide, and App+ members via their existing credentials.
How much does it cost?
Velocity
Intense developmentShow more...
5 versions in history. Development pace: intense.
Who built it?
Peloton Interactive
4 apps tracked · Health & Fitness
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Breathwrk: Breathing Exercises
How's the Health & Fitness market?
The rivals identified
By Insight Network Inc
Both apps compete for the same mental wellness and sleep improvement audience within the health and fitness category. They overlap in their goal to provide guided practices for stress reduction and focus.
- Insight Timer hosts a marketplace of 20,000 plus teachers, whereas Breathwrk focuses on neuroscience-based breathing exercises.
- Insight Timer provides community discussion groups, while Breathwrk centers on individual practice tracking.
- Breathwrk integrates with Peloton memberships for sensory-rich experiences, unlike Insight Timer's content-first marketplace model.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Breathwrk: Breathing Exercises
Where is it heading?
Bottom line
While the app offers a robust feature set for breathwork, recent user feedback highlights critical technical stability issues and poor customer support responsiveness.
Report last updated