BTS Island: In the SEOM Puzzlev3.4.0

Released July 2, 2026Major

iOS Android

The latest major update introduced seasonal content and story additions that resonated with players, yet overall sentiment declined by 0.15 stars. Technical instability and a reduction in weekly side mission frequency drove the negative shift. The update currently presents a net negative impact due to these performance and engagement regressions.

What changed

ContentNew season of Card Collection with special BTS cards and rewards
ContentNew special place 'S.S. ARIRANG' featuring a story based on the 'SWIM' MV set
ContentNew 'SWIM' costumes inspired by the 'SWIM' MV
ContentAddition of 40 new levels every week

Reception

41/ 100 impact scoreNegative

What worked

Content
The introduction of themed story content and costumes generated positive player feedback.

What didn't

Retention
backfired
The reduction in weekly side mission frequency limited engagement opportunities and contributed to a 0.15 star decline in the weighted average rating.

How it played out

Retrospective analysisAugust 24, 2026

The weighted average rating declined by 0.15 stars following the update, driven primarily by a shift in mission frequency and persistent technical stability issues. While the new seasonal content and story additions received positive feedback, the reduction in weekly side missions and reports of launch failures dampened the overall sentiment. The current performance appears to be stabilizing as users adjust to the revised content cadence.

-0.15 ★

Sentiment shift

New praises (1)

Addition of themed story content and costumes increases player enjoymentmediumversion-tied

New complaints (2)

Reduced frequency of weekly side missions limits player engagement opportunitieslowversion-tied

Technical instability including black screens and launch failures persist for some usersmediumversion-tied

Resolved complaints (1)

General application malfunctions preventing gameplay accessmedium

Marlvel takeaways

Address technical instability, specifically reports of black screens and launch failures, to recover the 0.22 star rating drop observed on Android.
Re-evaluate the reduction in weekly side mission frequency, as users explicitly cited this change as a limitation to their engagement.
Monitor the stabilization of the current build to determine if the negative sentiment trend persists beyond the initial post-update window.

Original release notes

Check out the exciting new update!
ㆍCard Collection New Season OPEN! Collect special BTS cards and earn various rewards.
ㆍSpecial Place “S.S. ARIRANG” OPEN! Enjoy a special story taking place in a recreation of the “SWIM” MV set.
ㆍDiscover “SWIM” Costumes, a reinterpretation of outfits from the “SWIM” MV in BTS Island style.
ㆍ40 new levels every week! Update now to enjoy the latest content.