Color Identification is a mobile utility for designers and developers to extract color codes from images and camera feeds on iOS.
The App DNA
What makes this app unique?
Users hire the app to bridge the gap between physical color observation and digital design implementation, reducing the time spent manually matching shades.
For Designers, developers, and creative professionals requiring precise color identification for digital or physical projects.
What does it look like?
Key features
Identifies colors in real time using the device camera, providing immediate visual feedback for design projects.
Provides HEX, RGB, CMYK, HSL, and CSS values, enabling direct integration into web and graphic design workflows.
How much does it cost?
The app is currently free with no visible monetization, limiting the developer's ability to fund ongoing maintenance or feature development.
Velocity
Dormant developmentopaqueShow more...
The app has not received any updates in 237 days, placing it well beyond the threshold for active development. With only a single version release in its history, there is no evidence of ongoing maintenance or feature iteration. The development status is currently inactive.
Who built it?
karim alilou
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نظام الطيبات : ضياء الصحي
HealthyScanUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Color Identification Colors ID
How's the Graphics & Design market?
Color Identification occupies a niche utility space with a 5.0-star rating on the App Store, though this is based on a single review. The lack of recent updates over the last 238 days signals a stagnant position relative to more active design utilities.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Color Identification Colors ID
Where is it heading?
The design utility market is consolidating around tools that offer cross-platform synchronization and AI-assisted workflows. Color Identification's static, single-device model is increasingly exposed to more agile competitors, so the lack of a clear update roadmap suggests the app will continue to lose relevance.
- The 238-day update gap indicates a lack of active maintenance, which erodes user trust and long-term retention potential.
The SWOT
- Advanced detection algorithms ensure high-accuracy color matching for professional design tasks
- Cloud-based palette synchronization could unlock a professional subscription tier
Next best moves
Audit user retention data because the app has been silent for 238 days → determine if the product is viable for further investment
The counter-intuitive read
The app's current lack of monetization is not…
Read the full takeSince the last report: The app's strategic outlook has shifted from a push for monetization to a maintenance-mode audit, reflecting a more cautious approach to its long-term viability.
Bottom line
Color Identification provides a reliable utility for color extraction, but the lack of development velocity since late 2025 limits its competitive edge, so the PM should prioritize a decision on whether to sunset the app or pivot to a subscription-based model.
Unlock 1 critical friction, 1 market threat and the analyst’s take.
Access the full report for freeSources
- [1] App Store, source
Report last updated