Color Swatch
Color Swatch is a color identification and palette organization utility for designers and hobbyists on iOS.
The App DNA
What makes this app unique?
The app removes the friction of manual color matching by enabling real-time extraction of hex and RGB values from live video streams.
For Graphic designers, interior decorators, and hobbyists requiring accurate color identification and palette organization.
What does it look like?
Key features
Extracts RGB and hex values from live video streams and static photos, supporting daily active usage.
Displays selected colors across the entire device screen by hiding the status bar.
Automatically calculates complementary color schemes based on a selected source color.
How much does it cost?
Color Swatch operates as a free utility with no visible subscription or IAP gates, which limits the developer's ability to fund ongoing maintenance.
Velocity
Dormant developmentUX improvementsShow more...
Color Swatch has seen no development activity for 1,556 days. The app remains in a state of total stagnation with no feature updates or maintenance patches recorded in the provided history. Given the lack of updates for over four years, the project appears to be abandoned.
Who built it?
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Color Swatch
How's the Photo & Video market?
Color Swatch maintains a 4.67 rating across 18 reviews, though the lack of updates for 1,557 days signals a stagnant position in the Photo & Video category. The absence of monetization prevents the app from competing with modern, revenue-generating design tools.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Color Swatch
Where is it heading?
The design utility market is consolidating around tools with active, subscription-based update cadences. Color Swatch remains exposed due to its lack of revenue streams and stagnant development, which will likely result in a slow decline in utility as iOS platform requirements evolve.
- The 1,557-day update gap indicates the app is in terminal maintenance, which will eventually lead to platform incompatibility and user churn.
The SWOT
- Full-screen color viewing mode provides a specialized tool for physical color matching.
- Automated palette generation simplifies the creative workflow for designers.
- Introducing a premium tier for advanced export formats could fund modern feature development.
Next best moves
Audit the codebase for necessary API updates because the app has not been updated in 1,557 days → prevent store removal
The counter-intuitive read
The lack of monetization is not just a missed revenue opportunity…
Read the full takeBottom line
Color Swatch provides a stable utility for color identification, but the four-year development gap suggests the product is in terminal maintenance. The lack of a clear monetization path leaves the app vulnerable to competitors who can sustain a modern feature cadence.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is Color Swatch free to use?
Does Color Swatch work with live video?
Is Color Swatch still being updated?
Sources
- [1] App Store
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