Retouch Pro is a photo-editing utility for iOS that provides object and blemish removal through a one-time purchase model.
Product velocity
Dormant
Daily rank 🇺🇸
#61
▼11Graphics & Design · paid
Sentiment
4.1
19 reviews
Nemesis
Remove Objects
The App DNA
What makes this app unique?
The app targets casual users looking for a low-cost, ad-free image cleanup tool, but it currently fails to deliver its core value proposition post-purchase.
For Casual mobile photographers looking for simple, low-cost tools to clean up images.
What does it look like?
Key features
AI-based image processing to erase unwanted elements like wires, lines, or scratches from photos. Revenue link: Core utility feature driving initial download and install conversion.
Touch-up tool specifically for removing pimples and skin blemishes. Revenue link: Retention lever for users performing recurring social media photo edits.
Removal of advertisements within the application interface. Revenue link: Paid-tier gate ($0.99) — direct conversion lever for users seeking an uninterrupted editing workflow.
How much does it cost?
The app utilizes a low-cost, one-time purchase model priced at $0.99 to remove ads.
Velocity
Dormant developmentopaqueShow more...
Retouch Pro: Object Removal has been inactive for 1,668 days. The development momentum is classified as a zombie state due to the lack of any updates or feature releases for over four years. There is no evidence of ongoing maintenance or operational activity.
Who built it?
Alexey Tataurov
6 apps tracked · Graphics & Design
User Sentiment
What do users think recently?
Fresh user feedback skews upset.
How are ratings & reviews evolving?
What users say, by theme
- Users report that the app fails to provide any functional value after the initial payment
1 of 1 recent reviews analyzed · limited sample
Read the full review analysisCompetition
Competitive landscape for Retouch Pro: Object Removal
How's the Graphics & Design market?
Retouch Pro holds a #13 Paid rank in the US category despite having no updates for over 1,600 days. The $0.99 price point is low, but the lack of functional utility post-purchase creates a significant value-proposition gap.
Read the market outlookThe rivals identified
By TAPUNIVERSE LLC
A high-velocity direct competitor that dominates the 'object removal' keyword with a modern AI-first feature set.
- Positions as a 'Magic Eraser' utility for instant fixes, whereas this app uses a more traditional 'Graphics & Design' positioning.
- Maintains a high release cadence (3 updates in 6 months) compared to this app's lack of updates since 2022.
- Optimized for high-volume consumer use cases like removing people from vacation photos, contrasting with this app's 'Pro' branding.
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Retouch Pro: Object Removal
Where is it heading?
The market for mobile photo editing is shifting toward high-frequency, AI-driven updates that Retouch Pro cannot match. The app's current state of abandonment ensures it will continue to lose relevance as users migrate to active, supported alternatives.
- The four-year release gap confirms the product is in a permanent maintenance-free state, which guarantees continued user frustration and churn.
- Reports of non-functional features post-purchase indicate the app no longer delivers its core value, leading to a terminal decline in brand reputation.
The SWOT
- Low-cost, one-time purchase model lowers initial barrier to entry
Next best moves
Sunset the application because the lack of functional utility post-purchase and four-year release gap make recovery impossible → prevent further negative brand impact.
The counter-intuitive read
The app's continued presence in paid charts despite…
Read the full takeSince the last report: The application has moved from a dormant maintenance state to a non-functional status, with user reports confirming that core features no longer operate after the initial purchase.
Bottom line
Retouch Pro is a non-functional asset that should be sunset, as the reported failure to deliver core features after payment creates a permanent brand liability that no minor update can resolve.
Unlock 3 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is Retouch Pro still being updated?
Does Retouch Pro work after I pay for it?
What are some free alternatives to Retouch Pro?
Sources
Report last updated