Business Insider

Business Insider

By Insider

Business Insider is a news aggregation app that delivers global coverage across tech, finance, and real estate. It provides users with curated content, breaking news alerts, and audio summaries to facilitate efficient consumption of business-focused journalism.

Overview · Full Intel report in progress

The App DNA

What makes this app unique?

For Professionals and news consumers seeking timely updates on global business, technology, and financial markets.

What does it look like?

Key features

Breaking News Alertsstandard

Provides real-time notifications to keep users informed on developing stories.

Audio Summariesstandard

Offers twice-daily audio briefings covering the top stories of the day.

Shortcutsstandard

Allows users to follow specific topics and categories for personalized content access.

Discover Feedstandard

Delivers curated, full-coverage updates on trending and high-interest topics.

How much does it cost?

free

Velocity

Intense developmentShow more...

5 versions in history. Development pace: intense.

See all version history

Who built it?

Insider

1 app tracked · News

Explore the full publisher profile

User Sentiment

What do users think recently?

How are ratings & reviews evolving?

Google Play
3.61 · 39k
App Store
4.59 · 22k

Not enough recent reviews to extract reliable themes yet.

Read the full review analysis

Competition

Competitive landscape for Business Insider

How's the News market?

The rivals identified

The Economist - World News

By The Economist Newspaper

Both apps compete for the attention of professionals seeking global business and technology news, forcing a choice between continuous aggregation and deep investigative analysis.

  • The Economist provides a curated weekly edition, whereas Business Insider relies on continuous news aggregation.
  • The Economist includes news-themed games to increase engagement, a feature absent in the Business Insider experience.
  • The Economist offers CarPlay integration for audio consumption, while Business Insider lacks this specific automotive utility.
Business Insider vs The Economist - World News
Show 2 more

Unlock the head-to-head verdict: where this rival wins, and where it loses.

Access the full report for free

The Analyst's Read

Key takeaways for Business Insider

Where is it heading?

Bottom line

The app serves as a mobile-first portal for business news, though user sentiment is currently polarized regarding the perceived objectivity of its editorial content.

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Business Insider, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Business Insider Intelligence Report.” Updated Apr 14, 2026. https://marlvel.ai/apps/com-businessinsider-iphone

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