Crayola Create and Play is an educational app designed for children that combines creative art activities with STEAM-based learning. Developed in collaboration with the Smithsonian Institution, the platform offers a variety of digital tools for coloring, 3D design, and interactive exploration.
Overview · Full Intel report in progress
Product velocity
Intense
Daily rank 🇺🇸
#187
▼17Education · free
Sentiment
4.2
37k reviews
Nemesis
Sago Mini School (Kids 2-5)
The App DNA
What makes this app unique?
For Children interested in creative play and educational skill-building.
What does it look like?
Key features
Provides unlimited coloring pages, glow art tools, and pixel art creation.
Allows users to craft and customize 3D models such as dinosaurs and rocket ships.
Integrates STEM and STEAM educational techniques to encourage critical thinking through creative activities.
Features interactive digital learning experiences developed alongside experts from the Smithsonian Institution.
How much does it cost?
Velocity
Intense developmentShow more...
5 versions in history. Development pace: intense.
Who built it?
Crayola
3 apps tracked · Education
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Crayola Create and Play: Kids
How's the Education market?
The rivals identified
By Piknik
Both apps target the preschool education segment with subscription models, competing for the same parent-controlled screen time.
- Sago Mini School targets kindergarten readiness for ages 2-5, while Crayola focuses on creative art exploration.
- Sago Mini School integrates Recess Therapy interviews, whereas Crayola partners with the Smithsonian Institution for content.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Crayola Create and Play: Kids
Where is it heading?
Bottom line
The app leverages the Crayola brand to provide a structured, award-winning digital environment for children to engage in creative and educational activities.
Report last updated