Report updated Apr 18, 2026
Figma
For professional UI/UX designers, product managers, and development teams who require a collaborative environment for interface design and prototyping.
Figma is an established graphics & design app that is free with in-app purchases. With a 4.4/5 rating from 80.7K reviews, it shows polarized user reception.
What is Figma?
Current Momentum
v26.13
Bug fixes & performance improvements
Active Nemesis
AR Draw Sketch & Trace ©
By BTB Tech
Other Rivals
7-Day Rank Pulse 🇺🇸
Graphics & DesignRating Pulse 🇺🇸
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Multi-user editing and design prototyping in a shared workspace
Professional-grade tools for creating and manipulating vector-based designs
Centralized storage and version control for design assets accessible from any device
How much does it cost?
- Free starter plan for individuals
- Professional and Organization subscription tiers for teams
Uses a product-led growth strategy by offering a robust free tier to drive individual adoption, while monetizing through team-based collaboration and administrative features.
Who Built It?
Equipping product teams with a collaborative, cloud-native design environment to move from ideation to production in a single platform.
Portfolio
2
Apps
What other apps does Figma make?
Config 2026
Explore the full Figma report
Portfolio breakdown, audience, momentum, and every app published by Figma.
What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Figma?
Where is it available?
Localized markets (9)
How's The Graphics & Design Market?
How does it evolve in the Graphics & Design market?
Rank progression
92 active rankings tracked — 30-day window
The rivals identified
The outtake for Figma
Strengths to defend, gaps to attack
Core Strengths
- Industry-leading real-time collaboration architecture
- Cloud-native workflow eliminating versioning friction
- Powerful product-led growth (PLG) motion
- Extensive community plugin and template ecosystem
Critical Frictions
- Limited creation capabilities on mobile devices
- Performance lag on high-complexity files
- Total dependency on internet connectivity for collaboration
Growth Levers
- Automating design-to-code handoff workflows
- AI-driven design automation and layout generation
- Displacing pure whiteboarding tools with FigJam expansion
Market Threats
- Adobe's ecosystem integration and potential feature parity
- Canva's move into professional design segments
- Emergence of native mobile-first design tools like Play
Key Takeaways
Figma is an established graphics & design app that is free with in-app purchases. With a 4.4/5 rating from 80.7K reviews, it shows polarized user reception.
Where Is It Heading?
Trend analysis
Available very soon