Fishbrain is a fishing utility and social community app for iOS and Android that provides maps, catch logs, and environmental forecasts.
Product velocity
Intense
Daily rank 🇺🇸
#17
Sports · free
Sentiment
4.6
129k reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
Anglers hire Fishbrain to consolidate fragmented location and environmental data into a single interface, reducing the scouting time required for successful fishing trips.
For Anglers ranging from beginners to tournament-level professionals seeking location intelligence and community-sourced fishing data.
What does it look like?
Key features
High-resolution bathymetric data from Garmin Navionics and C-Map.
AI-calculated fishing activity predictions.
Personalized database for tracking catches and conditions.
How much does it cost?
Freemium model uses feature-gating on high-utility data to drive subscription conversion.
Velocity
Intense developmentShow more...
5 versions in history. Development pace: intense.
Who built it?
User Sentiment
What do users think recently?
Review voice lately leans mixed. Users appreciate community-driven social features allow anglers to share catches and connect with local fishing peers, but report aggressive paywall implementation restricts access to basic features previously available for free.
How are ratings & reviews evolving?
Weekly average review rating
What users say, by theme
- Community-driven social features allow anglers to share catches and connect with local fishing peers
- Aggressive paywall implementation restricts access to basic features previously available for free
120 of 260 recent reviews analyzed · high confidence · Mixed overall
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Fishbrain - Fishing App
How's the Sports market?
Fishbrain maintains a top 15 grossing position in the Sports category across multiple international markets, including Portugal and Sweden. The gap between its strong grossing rank and volatile free-tier chart position indicates that monetization is currently prioritized over new user acquisition.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Fishbrain - Fishing App
Where is it heading?
The fishing utility market is consolidating around data-driven intelligence, and Fishbrain's current maintenance-mode update cadence leaves it exposed to rivals like Fishbox. The app must reconcile its aggressive monetization with the need for community growth, or it will continue to lose casual users to more accessible, ad-supported alternatives.
- Aggressive paywalling of basic features in the latest release triggers negative sentiment, which compounds the churn risk among casual anglers.
- Consistent top 15 grossing performance across international markets confirms the core value proposition remains strong for the professional angler segment.
The SWOT
- Social network effects driven by 15M+ members
- Proprietary depth-chart integrations create high switching costs
- Untapped B2B partnerships with tackle manufacturers
- Expansion of species database for international regions
Next best moves
Pivot monetization to include an ad-supported free tier because paywall complaints are the #1 sentiment driver → reduce churn
+ 1 more prioritized moveThe counter-intuitive read
The app's #12 grossing rank is a liability…
Read the full takeFeature gaps
Real-time pro chat (available in Fishbox but absent here) +1
Since the last report: The app transitioned to a restrictive freemium model, resulting in negative sentiment regarding paywall implementation despite the introduction of high-utility features.
Bottom line
Fishbrain holds its category lead through sticky social and mapping mechanics but bleeds casual users to lighter alternatives due to an overly restrictive paywall, so revenue growth hinges on balancing the free-tier experience to retain the top-of-funnel.
Unlock 2 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Fishbrain worth paying for if I only fish casually?
How does Fishbrain compare to Fishbox?
Does Fishbrain have intrusive ads?
What is a free alternative to Fishbrain?
Report last updated