Influenster is a product discovery and review platform that connects consumers with brands to receive complimentary full-size products and samples. Users exchange honest feedback, social media posts, and photos in return for these items, facilitating a community-driven marketing loop. The app is notable for its direct-to-consumer sampling model managed by Bazaarvoice.
Overview · Full Intel report in progress
The App DNA
What makes this app unique?
For Consumers interested in testing and reviewing a wide range of lifestyle products, including beauty, electronics, and pet supplies.
What does it look like?
Key features
Eligible users receive notifications to claim free full-size products and exclusive samples from leading brands.
Users build a profile based on personal interests and past product experiences to match with relevant sampling programs.
The app guides users through post-receipt requirements, such as writing reviews, taking photos, or posting on social media.
How much does it cost?
Velocity
Intense developmentShow more...
5 versions in history. Development pace: intense.
Who built it?
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Influenster: Try & Review
How's the Lifestyle market?
The rivals identified
The Analyst's Read
Key takeaways for Influenster: Try & Review
Where is it heading?
Bottom line
Influenster operates as a value-exchange platform where users provide authentic content and social engagement in exchange for free product trials.
Report last updated