| Core Identity |
| Developer | UFC® - The Ultimate Fighting Championship® | DAZN Limited | NBCUniversal Media, LLC | Apple | Sofascore | Score Media and Gaming Inc. | Betr Holdings, Inc. | Underdog Sports, Inc. |
| Category | Sports | Sports | Sports | Sports | Sports | Sports | Sports | Sports |
| Platform | Android, iOS | iOS | iOS, Android | iOS | iOS, Android | iOS, Android | iOS, Android | Android, iOS |
| Store Metrics |
| Rating | 4.8 / 5 | 4.7 / 5 | 4.6 / 5 | 4.7 / 5 | 4.9 / 5 | 4.8 / 5 | 4.7 / 5 | 4.8 / 5 |
| Ratings Count | 44,807 | 600,915 | 437,783 | 170,137 | 72,642 | 832,815 | 63,203 | 301,519 |
| Price | Free | Free | Free | Free | Free | Free | Free | Free |
| Release Date | Jun 29, 2012 | Sep 11, 2018 | Jul 12, 2012 | Feb 21, 2024 | Dec 2, 2016 | Feb 12, 2019 | Aug 25, 2022 | Jul 16, 2020 |
| Last Updated | Mar 27, 2026 | May 6, 2026 | Apr 16, 2026 | Mar 23, 2026 | Apr 23, 2026 | Apr 22, 2026 | Apr 3, 2026 | Apr 16, 2026 |
| Sentiment & Reviews |
| Sentiment | negative | terrible | terrible | - | mixed | mixed | - | - |
| Score | 35/100 | 15/100 | 15/100 | - | 45/100 | 45/100 | - | - |
| Praises | - Extensive fight library provides deep historical access for long-term mixed martial arts enthusiasts
| - High quality live streaming of sports matches provides a clear and smooth viewing experience
| | - | - Real-time score delivery speed provides a competitive advantage for users tracking live match events
| - Reliable and timely delivery of live sports scores and game statistics
| - | - |
| Complaints | - Subscription management and cancellation friction creates significant distrust among the active user base
| - Deceptive subscription practices lock users into annual contracts without clear disclosure during the signup process
| - Authentication and Login Failures
- Excessive Advertising
- Technical Glitches and Stability
| - | - Recent widget redesign removes essential functionality and reduces visibility of match information for daily users
| - Aggressive integration of gambling content and betting odds disrupts the core sports experience
| - | - |
| Requests | - Clearer event scheduling and time zone information would help fans track upcoming fight broadcasts
| - Transparent cancellation process that allows users to end subscriptions without hidden fees or hurdles
| - | - | - Reversion to the previous widget layout to restore scrolling functionality and better team badge visibility
| - Expansion of league coverage to include niche sports like rugby and softball
| - | - |
| Strategic Intel |
| Strengths | - Proprietary historical archive functions as a B2B distribution barrier
- Multi-device streaming increases session frequency across living room environments
| - Global rights portfolio secures exclusive access to major boxing and football events
- FanZone social integration increases session duration via real-time interaction
| - Exclusive rights to high-demand events (Olympics, Sunday Night Football)
- Unique RSN integration for local NBA/MLB/NFL fans
- Cross-device continuity via NBCUniversal Profile
| - | - Proprietary attack-momentum visualization increases session depth
- 25+ sport coverage depth creates high switching costs
- Wear OS integration captures secondary-device engagement
| - High-frequency push notification engine drives daily habit
- Social chat rooms increase session duration via community network effects
| - | - |
| Weaknesses | - Subscription cancellation friction drives high churn
- Technical instability during live events prevents consistent access to paid content
| - Deceptive annual billing practices drive high-churn sentiment
- Technical instability during live events causes playback failures
| - Critical authentication UI bugs preventing cable login
- Aggressive ad frequency obstructing content and navigation
- Lack of landscape support on Android tablets
| - | - Widget redesign reduces daily utility
- Intrusive ad placements trigger churn
- Perceived bias in player rating algorithms erodes trust
| - Betting-focused content disrupts core sports experience
- Notification deep-linking failures erode daily habit
- Technical instability post-update
| - | - |
| Pricing | subscription | freemium | freemium | free | freemium | free | free | freemium |
| Momentum | Maintenance | Intense | - | Intense | Active | Active | Intense | Intense |
| Update Cadence | 2 versions, ~1d avg | 5 versions, ~9d avg | - | 5 versions | 5 versions, 5 majors/6mo, ~10d avg | 5 versions, ~7d avg | 5 versions | 5 versions |
