Ratio
For home cooks and culinary enthusiasts who want to move beyond following static recipes to understand the fundamental science and relationships behind cooking.
Ratio is a challenged food & drink app that is a paid app. With a 4.2/5 rating from 90 reviews, it faces significant user friction. Users particularly appreciate valuable concept, though lack of customization remains a common concern.
What is Ratio?
Current Momentum
v2.0
No release notes available.
Active Nemesis
Kitchen Calculator+
By Pomegranate Apps
Other Rivals
7-Day Rank Pulse 🇺🇸
Food & DrinkRating Pulse 🇺🇸
Recent User Mood
What makes this app unique?
What Does It Look Like?
Loading...
What Are The Key Features?
Automatically calculates ingredient amounts based on culinary ratios rather than fixed recipes.
Provides instructions and techniques for 32 critical culinary ratios including doughs, batters, and sauces.
Seamlessly converts between ounces and grams to accommodate different measurement preferences.
Allows users to save their own custom recipes and notes created from basic ratios.
Quickly share cooking progress and results via Facebook and Twitter.
How much does it cost?
- One-time purchase of $4.99 for the iOS version
The app utilizes a traditional one-time purchase model, positioning itself as a premium digital cookbook tool. However, this price point is increasingly criticized by users given the lack of recent updates and technical bugs.
Who Built It?
Portfolio
1
Apps
Explore the full Ruhlman Enterprises report
Portfolio breakdown, audience, momentum, and every app published by Ruhlman Enterprises.
What do users think recently?
High confidence · 55 reviews analyzed · Based on 55 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a frustrated sentiment. Users appreciate valuable concept and useful reference, but report lack of customization and poor value for price.
What Users Love
What Frustrates Users
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Ratio?
Where is it available?
Localized markets (1)
How's The Food & Drink Market?
How does it evolve in the Food & Drink market?
Rank progression
66 active rankings tracked — 30-day window
The rivals identified
The outtake for Ratio
Strengths to defend, gaps to attack
Core Strengths
- Strong brand authority (Michael Ruhlman/Alton Brown)
- Unique logic-based culinary approach
- High-quality instructional content
- First-mover advantage in ratio-based digital tools
Critical Frictions
- Product stagnation (no iOS updates since 2017)
- Inability to add custom ingredients or ratios
- Frequent technical crashes and calculation bugs
- High price relative to modern competitors
Growth Levers
- Modernize UI/UX for current mobile OS standards
- Introduce custom ratio builder (top user request)
- Pivot to freemium/subscription model for new content
- Integrate with smart kitchen scales
Market Threats
- Modern recipe managers adding scaling features
- Free web-based ratio calculators
- Negative review momentum impacting new downloads
- Loss of brand relevance due to technical neglect
Key Takeaways
Ratio is a challenged food & drink app that is a paid app. With a 4.2/5 rating from 90 reviews, it faces significant user friction. Users particularly appreciate valuable concept, though lack of customization remains a common concern.
Where Is It Heading?
Trend analysis
Available very soon