Crave Pizza is a food ordering app for London customers, providing direct-to-consumer pizza delivery and pickup on iOS and Android.
The App DNA
What makes this app unique?
Users hire Crave Pizza to secure loyalty rewards and menu customization that generalist delivery marketplaces often strip away to maintain platform uniformity.
For Local pizza customers in London seeking convenient mobile ordering, loyalty rewards, and order customization.
Key features
Users select and modify pizza ingredients and toppings directly within the app interface
Users select specific future time slots for delivery or pickup via the scheduling module
Points-based system for earning and redeeming rewards through app-based purchases
How much does it cost?
Transactional model where the app serves as a direct sales channel for food delivery and pickup.
Velocity
Dormant developmentopaqueShow more...
The app has not received a single update since its launch on May 14-15, 2025. With no activity for 12 months, the development momentum is classified as zombie status. There is no evidence of ongoing maintenance, feature development, or live operations.
Who built it?
Weevi
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What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Crave Pizza
How's the Food & Drink market?
Crave Pizza operates as a niche restaurant-specific utility, competing for mobile real estate against generalist marketplaces like Uber Eats.
Read the market outlookThe rivals identified
By Uber Technologies, Inc.
Uber Eats dominates the food delivery market, competing directly for Crave Pizza's customer base by offering a massive, multi-category marketplace that dwarfs standalone restaurant apps.
- Offers a comprehensive Uber One subscription that incentivizes platform loyalty through recurring delivery fee discounts
- Provides a multi-category marketplace allowing users to bundle grocery and food orders in one transaction
- Features sophisticated real-time order tracking that provides granular visibility into driver location and delivery status
Caviar - Order Food DeliveryContender
ChowNow: Local Food OrderingContender
Get EazyContender
Radoo: Delivery LocalContenderUnlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Crave Pizza
Where is it heading?
The local food delivery market is consolidating around marketplace apps, leaving standalone restaurant apps to compete on brand loyalty and margin-based perks. Crave Pizza must leverage its loyalty program to convert first-time users into repeat customers before the initial launch interest fades.
- The app is in an early post-launch phase with no significant user feedback, requiring active marketing to build initial install velocity.
The SWOT
- Direct-to-consumer model eliminates third-party commission fees
- Loyalty rewards program incentivizes repeat visits
- Untapped B2B catering partnerships
- Localized community-focused marketing
Next best moves
Ship cloud-save for order history because it is a standard expectation for repeat-purchase apps → increase retention
The counter-intuitive read
The lack of marketplace discovery is an advantage…
Read the full takeFeature gaps
Table reservation (available in Konnichiwa Sushi but missing here) +1
Since the last report: The app has refined its market positioning to emphasize direct-to-consumer margins while updating its development roadmap to prioritize order history over real-time tracking.
Bottom line
Crave Pizza captures higher margins through direct ordering, but the lack of discovery scale against Uber Eats risks user stagnation, so the PM should prioritize loyalty-driven retention to defend the user base.
Unlock 2 critical frictions, 2 market threats and the analyst’s take.
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