Daylist: List Maker, Checklist
By Home Tasker
Daylist is a visual list-making and checklist application for iOS, designed for individuals and families to manage daily routines.
The App DNA
What makes this app unique?
The app removes the cognitive friction of complex project management by using a gamified mascot to reward daily task completion.
For Individuals and families seeking a visual, gamified approach to daily task management and habit tracking.
What does it look like?
Key features
Visual companion that changes mood based on task completion, increasing daily app open frequency.
Real-time list sharing and task assignment, gated by a $4.99/month premium subscription.
Time-based task organization that drives daily habit formation.
How much does it cost?
The freemium model anchors conversion on collaboration and customization features, gated at $4.99/month.
Velocity
Maintenance developmentnew contentUX improvementsShow more...
The app maintains a maintenance-tier cadence, with only two releases identified over the last four months. The latest release provided functional improvements including recurring items and priority tagging, while the preceding version lacked descriptive release notes. Development appears focused on core utility enhancements rather than frequent iteration. The current update frequency remains consistent with a maintenance cycle.
Who built it?
Home Tasker
3 apps tracked · Productivity
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Daylist: List Maker, Checklist
How's the Productivity market?
Daylist occupies a niche in the Productivity category, maintaining a 4.6-star rating across 97 ratings. The $4.99/month premium tier positions the app as a mid-range utility, requiring consistent feature updates to justify the cost against free alternatives.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Daylist: List Maker, Checklist
Where is it heading?
Daylist is moving toward a more utility-focused feature set to complement its gamified core. Sustaining this momentum requires balancing mascot-led retention with the functional demands of power users who currently find the free tier too restrictive.
- The latest release added recurring tasks and priority settings, showing active feature investment rather than maintenance-mode stagnation.
- The 105-day average update cadence suggests a deliberate, slow-growth strategy that may struggle to keep pace with faster-moving productivity competitors.
The SWOT
- Gamified mascot retention loop increases daily session frequency
- Time-based task organization drives daily habit formation
- Localized pricing could capture users in high-volume markets
- Expanded mascot customization could drive premium conversion
Next best moves
A/B test a lower-priced monthly tier because the $4.99 price point exceeds the category median → increase conversion volume
+ 1 more prioritized moveThe counter-intuitive read
The cat mascot is not just a visual…
Read the full takeBottom line
Daylist maintains a stable position by anchoring retention on gamification, but the $4.99/month premium gate limits conversion among casual users who rely on basic list functionality. Adjusting the entry price would unlock a larger share of the casual productivity market.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Daylist free to use?
How does Daylist compare to other list apps?
Is Daylist suitable for families?
What are the limitations of the free version?
Sources
- [1] App Store
Report last updated