Deep Sleep and Relaxation is a hypnotherapy app for sleep and stress management on iOS, featuring a library of guided audio sessions.
The App DNA
What makes this app unique?
The app removes the cognitive friction of falling asleep by replacing anxious thoughts with guided hypnotic cues, serving as a substitute for pharmaceutical sleep aids.
For Individuals seeking self-help tools for insomnia, stress management, and personal growth through guided hypnotherapy.
What does it look like?
Key features
500+ audio programs covering sleep and anxiety, with 488 sessions gated behind a $9.99/month subscription.
Targeted audio programs addressing specific physiological sleep issues to position the app as a health-focused tool.
12 pre-selected hypnosis tracks provided to lower the barrier to entry for potential upsell.
How much does it cost?
The freemium model uses a 12-session free sample to anchor a $9.99/month subscription, with a high-value $399 lifetime option to capture long-term users.
Velocity
Dormant developmentopaqueShow more...
Deep Sleep and Relaxation has seen no development activity for 2,888 days. The app remains in a zombie state with no feature updates, bug fixes, or operational changes recorded in the available history. There is no evidence of ongoing maintenance or support for the platform.
Who built it?
Hyptalk
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What do users think recently?
Review voice lately leans excited. Users appreciate soothing voice and audio content effectively induce sleep for users struggling with chronic insomnia and hypnosis sessions provide a reliable alternative to pharmaceutical sleep aids for long-term users.
How are ratings & reviews evolving?
What users say, by theme
- Soothing voice and audio content effectively induce sleep for users struggling with chronic insomnia
- Hypnosis sessions provide a reliable alternative to pharmaceutical sleep aids for long-term users
- Effective relaxation techniques help users decompress and fall asleep even in noisy or stressful environments
- Intrusive review prompts and loud audio transitions at the end of sessions disrupt the sleep state
49 of 49 recent reviews analyzed · high confidence · Excited overall
Read the full review analysisUnlock 2 more frustration themes and 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Deep Sleep and Relaxation
How's the Health & Fitness market?
Deep Sleep and Relaxation maintains a 4.41 rating across 809 total ratings, reflecting a stable but aging user base. The lack of any store update in 2,888 days signals that the app is no longer actively competing for new market share.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Deep Sleep and Relaxation
Where is it heading?
The market for sleep-aid apps is consolidating around competitors with active live-ops and frequent content updates. Deep Sleep and Relaxation is currently exposed to churn because it cannot resolve technical friction, which will likely lead to a steady decline in active users as the app becomes incompatible with newer OS standards.
- The 2,888-day update gap indicates a total lack of active development, which prevents the resolution of critical purchase restoration bugs [1, 2].
- Intrusive review prompts disrupt the core sleep-induction utility, which erodes the daily habit and drives negative sentiment among long-term users.
The SWOT
- Targeted audio programs for snoring and airway restriction establish health-focused authority
- Standalone audio mode for background music addresses top user request
Next best moves
Audit purchase restoration logic because users report losing access to paid content after updates → reduce refund surge
+ 1 more prioritized moveThe counter-intuitive read
The app's greatest vulnerability is its lack of updates…
Read the full takeSince the last report: The app remains in a 2,888-day maintenance-only state, with no functional changes to the product. The analysis has shifted to emphasize the terminal risk posed by this development silence to the app's long-term competitive viability.
Bottom line
Deep Sleep and Relaxation rests on a high-authority content library, but the seven-year development silence makes the current technical instability a terminal risk. Addressing purchase restoration failures would stabilize the existing revenue base, but the app cannot compete for new users without a modern feature cadence.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
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Report last updated