e-Rekreasi is a government-managed digital portal for marine and land anglers in Malaysia to register and pay for fishing licenses.
Product velocity
Dormant
Daily rank 🇺🇸
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Lifestyle
Sentiment
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Nemesis
Fish Planet Calendar
The App DNA
What makes this app unique?
The app serves as a mandatory compliance utility for anglers, reducing administrative dependence on manual licensing staff.
For Marine and land anglers in Malaysia requiring government-issued recreational fishing licenses.
What does it look like?
Key features
Digital portal for marine and land anglers to register and apply for fishing licenses
Automated license processing engine subject to predefined terms and conditions
Integrated payment gateway for license fee collection
User-facing tool to record fishing activity and catch data
How much does it cost?
The app functions as a government service utility with no consumer-facing subscription or purchase model.
Velocity
Dormant developmentopaqueShow more...
The app has not received a public update in over 22 months, placing it firmly in the zombie category. The final recorded release focused on removing identification features and minor bug fixes. There is no evidence of ongoing development, feature expansion, or operational support. The lack of activity over this extended period indicates the project is likely abandoned or in a permanent state of inactivity.
Who built it?
JABATAN DIGITAL NEGARA (JDN)
13+ apps tracked · Lifestyle
CHAT
Sistem eKonsular
MyLOT
Aduan JIPS PDRM
eWargaEmas
MyUBAT
PPAM
ezAdu
PriceCatcher
Respons Rakyat V2
i-Plan Malaysia
STAPSUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for e-Rekreasi
How's the Lifestyle market?
As a government utility, e-Rekreasi occupies a unique regulatory space without direct chart competition, though it faces indirect pressure from lifestyle apps in the broader Lifestyle category.
Read the market outlookThe rivals identified
By Web and Print
This app competes directly for the attention of the same marine angling demographic by providing predictive modeling and environmental data that complements the user's fishing experience.
- Proprietary MathFish5.0 model provides predictive catch probability metrics that e-Rekreasi currently lacks entirely.
- Integrated wearable notifications allow anglers to receive real-time alerts without needing to check their phones.
- Regional species packages offer localized data depth that exceeds the current scope of government licensing.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for e-Rekreasi
Where is it heading?
Users report: The market for angling apps is shifting toward predictive environmental modeling, which leaves e-Rekreasi's static compliance model exposed to lifestyle-focused rivals. Without adding value-added data, the app will remain a once-a-year utility rather than a daily engagement platform.
- The app remains a stable government utility, but the lack of feature updates leaves it vulnerable to lifestyle-focused competitors capturing the angling demographic.
The SWOT
- Mandatory government-backed status functions as a total barrier to entry for official licensing requirements.
- Integration of predictive fishing data could convert a compliance utility into a daily-use angling companion.
Next best moves
Integrate localized weather and catch-probability data because current logbook features lack predictive value → increase daily app utility.
The counter-intuitive read
The government mandate is a liability, not an asset…
Read the full takeFeature gaps
Predictive catch probability modeling (available in Fish Planet Calendar) +2
Since the last report: The report reflects a shift in competitive focus toward predictive environmental modeling apps and a more critical assessment of the app's static compliance-only utility.
Bottom line
e-Rekreasi holds a monopoly on mandatory licensing but fails to capture the angler's daily attention, so the PM should prioritize adding predictive environmental data to prevent user churn to third-party lifestyle apps.
Unlock 1 critical friction, 1 market threat and the analyst’s take.
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