earned. vs its rivals

Side-by-side comparison against earned.'s closest competitors: identity, store metrics, ratings & sentiment, and strategic intel.

earned.
This App
HabiDo
Contender
Core Identity
DeveloperAnthony Paul Okechukw UdotongLEAN ASIA CO., LTDAnton ChurakovINCREDIBLE FOX, Inc.Optimal InvestmentKhashayar Abryoghani俊霖 闫浩安 罗OhLeeavarlabs Co., Ltd.
CategoryLifestyleLifestyleLifestyleLifestyleLifestyleLifestyleLifestyleLifestyleLifestyleLifestyle
PlatformiOSiOS, AndroidiOSiOSiOSiOSiOSiOSiOSiOS
Store Metrics
Rating5.0 / 50.0 / 54.6 / 55.0 / 54.2 / 54.8 / 55.0 / 54.6 / 54.7 / 55.0 / 5
Ratings Count901619941478
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateJul 14, 2025Apr 7, 2026Apr 4, 2024Sep 19, 2022Oct 18, 2021Mar 21, 2026Jul 12, 2023May 2, 2025Sep 30, 2022Mar 21, 2023
Last UpdatedJul 4, 2026Apr 7, 2026Jun 17, 2025Jun 26, 2026Apr 8, 2026Jun 12, 2026Jun 4, 2026May 3, 2026Jun 11, 2026Jun 30, 2026
Sentiment & Reviews
Sentimentexcellentpositive--mixedmixedexcellentnegativeexcellent-
Score90/10080/100--50/10050/10090/10025/10090/100-
Praises
  • The application provides a smooth user experience without any technical errors or performance regressions
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  • The core application functionality provides a reliable experience for users during daily habit tracking
  • Thoughtful product design reflects deep personal philosophy and intellectual rigor in daily life management
  • Achievement collection mechanics provide a sense of accomplishment for dedicated users
  • Visual organization through the dashboard layout allows users to view information at a single glance
  • Favorite item functionality provides a convenient way to manage and access frequently used content
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Complaints----
  • Persistent application lag during daily usage patterns prevents consistent engagement for mobile users
  • Inability to define a custom start date limits the utility of long-term habit tracking
  • Complex feature density creates a steep learning curve for new users navigating the interface
  • Naming conventions lack memorability and cause friction during search or word of mouth discovery
  • Frequent application crashes disrupt the user experience during standard navigation
  • Visual design choices feel overly utilitarian and lack aesthetic appeal for achievement tracking
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Requests----
  • Performance improvements are required to enable reliable daily usage for the user base
  • Custom start date configuration is requested to better align tracking with personal habit milestones
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  • Automated notification system for upcoming anniversaries would help users stay prepared for important dates
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Strategic Intel
Strengths
  • Proof-of-work verification creates an authentic, high-signal community
  • AI coach integration with Apple Health provides personalized, data-driven habit guidance
  • Visual tracking interface lowers cognitive load for casual users
  • 305-template library reduces initial setup friction
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  • Apple Watch complication integration provides high-utility, glanceable retention
  • Minimalist UI avoids the clutter of legacy countdown apps
  • One-time premium purchase avoids subscription fatigue
  • Localized content and cultural relevance for Mongolian users seeking psychological wellness support
  • Neuroscience-backed recovery milestones function as a psychological moat for cessation-specific users
  • Local-only data storage creates a privacy-first barrier against data-harvesting competitors
  • Philosophical branding creates a unique emotional value proposition
  • Integrated health-and-habit tracking provides a holistic management tool
  • Ritual-based tracking mechanism creates a unique sense of accomplishment
  • Discovery feed drives daily return habits
  • Zodiac icon integration encourages daily app interaction
  • Lunar calendar support addresses regional cultural requirements
  • Widget-first design increases home screen visibility
  • AI-driven emotional feedback creates a unique psychological retention loop
  • Social-first praise stickers drive community-based motivation
Weaknesses
  • Lack of habit templates increases onboarding friction compared to category leaders
  • Zero-revenue model lacks a clear path to sustainability
  • 5-habit cap in free tier drives churn among power users
  • No cross-platform sync capability
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  • Single-rating sample size lacks social proof
  • Passive gauge design lacks active engagement triggers
  • No notification engine for milestone reminders
  • Persistent application lag during daily navigation erodes the daily active habit
  • Inability to define custom start dates limits utility for long-term habit tracking
  • Lack of social features reduces retention compared to gamified alternatives
  • Complex feature density creates a steep learning curve
  • Naming conventions lack memorability
  • Frequent application crashes erode user trust
  • Interface design lacks aesthetic appeal for a lifestyle tool
  • No progress visualization limits subscription value
  • No automated notification system despite user requests
  • Free-only model lacks monetization gates
  • Limited feature set compared to broader lifestyle trackers
  • Absence of home screen widgets increases logging friction
  • Lack of cloud-sync prevents multi-device habit maintenance
Pricingfreefreemium-freemiumfreefreefreemiumsubscriptionfreefree
MomentumZombie--MaintenanceMaintenanceMaintenanceMaintenanceMaintenanceMaintenanceMaintenance
Update Cadence1 versions--1 versions, 1 majors/6mo1 versions1 versions1 versions, 1 majors/6mo1 versions, 1 majors/6mo1 versions1 versions

Compare earned. head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by earned., its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0