Easy Meditation: A Better You is a guided meditation app for beginners that uses a game-like adventure format to structure daily relaxation sessions on iOS.
The App DNA
What makes this app unique?
The app removes the cognitive friction of choosing a meditation session by providing a guided, daily-refreshing path that replaces the need for users to curate their own practice.
For Beginners seeking guided meditation and relaxation tools who prefer a game-like, structured experience.
What does it look like?
Key features
Interactive virtual assistant provides guided onboarding and navigation through the app interface
Content library refreshes with a new course every day
Audio library focused on sleep aid and relaxation
How much does it cost?
Subscription model anchored at $29.99/month with a 3-day free trial to convert new users.
Velocity
Dormant developmentperformanceUX improvementsShow more...
The app has reached a zombie state, with no updates or feature releases in 2,649 days. Development activity has ceased entirely, leaving the app on a legacy version that lacks modern support. There is no evidence of ongoing maintenance or operational activity.
Who built it?
RHSB International
3 apps tracked · Health & Fitness
My Future Baby: Generator Game
My Ancestry Profile & HeritageUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Easy Meditation: A Better You
How's the Health & Fitness market?
Easy Meditation: A Better You occupies a legacy position in the Health & Fitness category, with no store updates in over 2,600 days. The $29.99 monthly subscription price point significantly exceeds the category norm for apps that have not received maintenance in seven years.
Read the market outlookThe rivals identified
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Key takeaways for Easy Meditation: A Better You
Where is it heading?
The health and fitness market is consolidating around apps with high-frequency content updates and hardware integration, leaving stagnant products like Easy Meditation: A Better You without a viable path forward. The lack of development since 2019 ensures that the app will continue to lose relevance until it is removed from the store.
- The 2,649-day update gap signals a total abandonment of the product, which will inevitably lead to total failure on modern iOS versions.
The SWOT
- Game-like adventure design creates a structured path for meditation beginners
- Transition to freemium model to lower the high $29.99/month entry barrier
Next best moves
Sunset the subscription-only model because the 7-year update gap makes the $29.99/month price point uncompetitive → reduce user churn risk
The counter-intuitive read
The app's primary value is its historical design…
Read the full takeSince the last report: The application remains in a stagnant, zombie state with no updates since June 2019. The primary shift is an increased emphasis on the inevitability of technical failure and the total lack of competitive viability for the current $29.99/month subscription.
Bottom line
The seven-year development silence renders the current subscription model unviable, as the product no longer provides the active content refreshes required to justify a $29.99 monthly fee.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeSources
- [1] App Store, source
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