ELLE Magazine is a digital lifestyle publication for women, providing weekly fashion and culture content on iOS and Android.
Product velocity
Dormant
Daily rank 🇺🇸
—
Lifestyle
Sentiment
4.4
215 reviews
Nemesis
Playboy Russia
The App DNA
What makes this app unique?
The app removes the physical distribution cost of a weekly magazine, allowing readers to access editorial content on mobile devices.
For Women seeking curated editorial content on fashion, beauty, lifestyle, and culture.
What does it look like?
Key features
Full weekly magazine content with zoom and annotation tools. Revenue link: Primary gate for subscription access.
Exclusive opinion pieces from named contributors. Revenue link: Brand authority driver for premium subscriptions.
How much does it cost?
Subscription-only model anchored at 3,99 €/month, offering a free first issue to lower the barrier to entry.
Velocity
Dormant developmentopaqueShow more...
The app has been inactive for a significant period, with no releases recorded in the last 20 months. The last available update was released in August 2024, indicating a complete cessation of development activity. There is no evidence of ongoing maintenance, feature updates, or live operations. The development status is classified as a zombie state due to the lack of recent updates.
Who built it?
CMI France
12 apps tracked · Lifestyle
Marianne - Le Magazine
Marianne - Actualités & Débats
ELLE
ELLE : actualité, mode, beauté
ELLE Décoration Magazine
France Dimanche Magazine
Télé 7 Jours Magazine
Franc-Tireur
ELLE à table Mag
Télé 7 Jeux - Mots fléchés
Art & DecorationUser Sentiment
What do users think recently?
The recent review mood reads frustrated. Users appreciate high quality editorial content provides an engaging experience for long-term readers of the magazine, but report persistent download failures and missing magazine issues frustrate subscribers attempting to access content offline.
How are ratings & reviews evolving?
What users say, by theme
- High quality editorial content provides an engaging experience for long-term readers of the magazine
- Persistent download failures and missing magazine issues frustrate subscribers attempting to access content offline
55 of 55 recent reviews analyzed · high confidence · Frustrated overall
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for ELLE Magazine
How's the Lifestyle market?
ELLE Magazine currently ranks #193 Grossing in the French Entertainment category. The lack of updates for 20 months suggests a maintenance-mode posture that limits its ability to capture new market share against active competitors.
Read the market outlookThe rivals identified
By Magzter Inc.
As a high-volume lifestyle aggregator, this app competes directly for the same premium digital magazine reader demographic by offering a massive, unified content library.
- Offers a massive Magzter GOLD subscription model providing access to thousands of titles simultaneously
- Utilizes proprietary ezRead 2.0 technology to optimize magazine layouts for smaller mobile screen dimensions
- Implements Smart Reading Zone technology to automatically highlight and isolate text for improved mobile readability
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for ELLE Magazine
Where is it heading?
The lifestyle magazine market is consolidating around platforms that offer unified, multi-title access and high-fidelity mobile reading experiences. ELLE's maintenance-mode posture leaves it exposed to these aggregators, which will continue to siphon off the premium reader base until the technical experience is modernized.
- The 20-month update silence erodes user trust, as persistent download failures remain unresolved and continue to drive negative sentiment.
- Aggregator-style rivals like Magzter are pulling market share by offering superior mobile-first reading technology that ELLE currently lacks.
The SWOT
- Editorial heritage provides brand authority in French lifestyle market
- Family sharing implementation addresses top user request
Next best moves
Audit download infrastructure because persistent failures are the top complaint → reduce churn
+ 1 more prioritized moveThe counter-intuitive read
The app's biggest risk is not the lack of new features…
Read the full takeFeature gaps
Cross-device synchronization (available in VOGUE MAGAZIN but absent here) +2
Since the last report: The app's competitive narrative has shifted from a passive observation of inactivity to an active critique of how technical debt and maintenance-mode status are driving subscriber churn. Market positioning now centers on the urgent need to stabilize core download functionality to defend against aggregator-style rivals.
Bottom line
The app's technical instability is eroding its brand authority, and a pivot toward stability is required to prevent further subscriber churn. Resolving the download failures would unlock the retention of the existing base before any new feature investments are made.
Unlock 1 critical friction, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is ELLE Magazine worth paying for if I only read occasionally?
How does ELLE Magazine compare to Magzter?
Does the app support offline reading?
What is a free alternative to ELLE Magazine?
Sources
Report last updated