ETBrandEquity is a news platform by Times Internet Limited that provides comprehensive coverage of the Indian marketing and advertising industries. It serves as a digital repository for industry trends, campaign showcases, and corporate performance data, building on the legacy of the Brand Equity print magazine and TV show.
Overview · Full Intel report in progress
The App DNA
What makes this app unique?
For Marketing professionals, advertising agency personnel, and corporate executives in the Indian consumer goods sector.
Key features
Provides updates on market share battles, account movements, pitches, and quarterly performances of consumer goods companies.
Hosts proprietary research including Most Trusted Brands, Most Exciting Brands, and the Ad Agency Reckoner.
Features a curated collection of the latest Indian and global advertising campaigns across print and television.
Monitors and reports on the latest movements and appointments of key industry personnel.
How much does it cost?
Velocity
Who built it?
Times Internet
13+ apps tracked · News
Times Prime:Premium Membership
Live Quiz Games App, Trivia & 
The Times of India - News App
The Economic Times
Advanced Data Usage Tracker - smartapp
Astrology, Horoscope & Numerology by Astrospeak
ET Markets
Navbharat Times - Hindi News
Maharashtra Times-Marathi News
Indiatimes - Trending News App
Kannada News – Vijay Karnataka
BaaziNowUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for ETBrandEquity
How's the News market?
The rivals identified
The Analyst's Read
Key takeaways for ETBrandEquity
Where is it heading?
Bottom line
ETBrandEquity is the primary digital resource for tracking news, trends, and performance metrics within the Indian marketing and advertising ecosystem.
Report last updated