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Feely - Mood & Emotion Log

Feely - Mood & Emotion Log

By Hui Chan Seo

Feely is a mood tracking app for iOS that uses an interactive character to log emotional states via a single tap.

The App DNA

What makes this app unique?

The app removes the cognitive friction of journaling, allowing users to build a mindfulness habit in under three seconds per day.

For Individuals seeking a low-friction method to track emotional patterns and build a daily mindfulness habit.

What does it look like?

Key features

Mood Blob Characteredge

Interactive character on the home screen that changes expression and responds to user taps with animations.

One-Tap Loggingstandard

Records mood state with a single tap and optional notes.

Mood Calendar and Distribution Chartsstandard

Visualizes emotional patterns via color-coded monthly views and distribution charts.

How much does it cost?

freemiumFree tier with basic loggingPremium tier at $1.99/month, $9.99/year, or $19.99 lifetime

Freemium model gates historical data analysis and export behind a subscription or one-time purchase.

Velocity

Dormant developmentopaqueShow more...

Feely has been inactive for 213 days, placing it firmly in the zombie category. With only a single version release in the observed window, there is no evidence of ongoing development or maintenance. The lack of updates suggests the project is currently dormant.

See all version history

Who built it?

Hui Chan Seo

13+ apps tracked · Health & Fitness

MyBloom - Cherry Blossom MapMyBloom - Cherry Blossom MapVoice Transcriber AIVoice Transcriber AIMyWine - Wine Pick & JournalMyWine - Wine Pick & JournalFindMyPark - Find My CarFindMyPark - Find My CarPitchTune - Vocal Pitch CoachPitchTune - Vocal Pitch CoachMy US Tax GuideMy US Tax GuideQR WiFi ShareQR WiFi ShareWottle - Water TrackerWottle - Water TrackerMyBus - Real-time Bus ArrivalMyBus - Real-time Bus ArrivalMY4CUT - Korean Photo BoothMY4CUT - Korean Photo BoothNoBuy - No Spend ChallengeNoBuy - No Spend ChallengeMyWeather One - 나만의 날씨MyWeather One - 나만의 날씨
Explore the full publisher profile

User Sentiment

What do users think recently?

How are ratings & reviews evolving?

App Store
0.00 · 0

Not enough recent reviews to extract reliable themes yet.

Read the full review analysis

Competition

Competitive landscape for Feely - Mood & Emotion Log

How's the Health & Fitness market?

Feely occupies a niche in the Health & Fitness category by prioritizing local-only privacy over cloud-based features. The absence of updates since the March 2026 launch indicates a maintenance-only posture, which limits its ability to compete with actively updated rivals.

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The rivals identified

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The Analyst's Read

Key takeaways for Feely - Mood & Emotion Log

Where is it heading?

The mood tracking market is consolidating around apps that offer both simplicity and reliable data persistence. Feely's current maintenance-only posture leaves it vulnerable to competitors that provide cloud-sync and regular feature updates, which will likely accelerate churn among power users into the next quarter.

  • The seven-month development silence indicates a zombie project status, which erodes user trust and limits the conversion potential of the Pro tier.
  • The core interaction loop remains functional, but the lack of updates leaves the app exposed to future iOS widget API changes.

The SWOT

Core Strengths
  • Interactive mood blob creates a gamified interaction loop that reduces daily churn.
  • Privacy-first, local-only data storage removes the barrier of account creation.
  • One-tap logging mechanism minimizes cognitive load, increasing consistent daily check-ins.
Critical Frictions 3 weaknesses inside
Growth Levers
  • Implementing iCloud sync would provide a clear value-add to justify the Pro subscription tier.
  • Introducing social-sharing features could leverage the existing character design to drive viral growth.
Market Threats 2 threats identified

Next best moves

1 Invest · 1 Pivot

Ship a stability update because the app has been dormant for seven months → restore user trust

+ 1 more prioritized move

The counter-intuitive read

The lack of cloud sync is actually a retention feature for privacy-conscious users…

Read the full take

Bottom line

Feely offers a compelling, low-friction interaction loop, but the seven-month development silence makes the lifetime purchase a high-risk proposition. Prioritizing a stability update would address the primary churn risk for current users before any new feature investment.

Unlock 3 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.

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Sources

  1. [1] App Store

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Feely - Mood & Emotion Log, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Feely - Mood & Emotion Log Intelligence Report.” Updated Oct 24, 2026. https://marlvel.ai/apps/feely-mood-emotion-log

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