MARLVEL

Flick Social vs its rivals

Side-by-side comparison against Flick Social's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Flick Social
This App
HeyOrca
Nemesis
Later: Social Media Scheduler
Nemesis
Metricool
Contender
Planoly: Social Media Planner
Contender
Hootsuite - Social Media Tools
Contender
Oktopost
Peer
PREVIEW: Planner for Instagram
Peer
Meta Business Suite
Peer
PlotWeaver
New Kid
Core Identity
DeveloperFlick by Filli StudiosHeyOrcaLatergrammeMetricool Software SLPlanogram, IncHootsuite Inc.OktopostPreview App Pty LtdMeta Platforms, Inc.Manicgrin Media Ltd
CategoryBusinessBusinessPhoto & VideoSocial NetworkingPhoto & VideoSocial NetworkingBusinessPhoto & VideoBusinessProductivity
PlatformiOS, AndroidiOS, AndroidiOSAndroid, iOSiOS, AndroidiOSiOS, AndroidiOS, AndroidiOS, AndroidiOS
Store Metrics
Rating4.6 / 53.0 / 54.5 / 53.0 / 54.7 / 54.7 / 53.5 / 54.7 / 54.7 / 50.0 / 5
Ratings Count71532,4407826,94134,324844,184464,6210
PriceFreeFreeFreeFreeFreeFreeFreeFreeFree$7.99
Release DateOct 23, 2019Jan 6, 2017May 11, 2014Jan 12, 2016Aug 3, 2015Dec 10, 2009May 13, 2017Jul 31, 2016May 22, 2012Feb 27, 2025
Last UpdatedSep 2, 2024Apr 24, 2026Apr 14, 2026Mar 25, 2026Apr 8, 2026Apr 2, 2026Feb 22, 2024Dec 24, 2025Apr 15, 2026May 28, 2025
Sentiment & Reviews
Sentimentmixedterrible----terriblemixedpositive-
Score75/10015/100----10/10035/10072/100-
Praises
  • Hashtag discovery tools
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  • The core social media experience provides a reliable platform for creative expression and business growth
  • Ease of Setup and Use
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Complaints
  • Android performance
  • Application fails to display scheduled social media content within the calendar view
  • Inability to create or edit social media posts directly within the mobile interface
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  • Account login failures prevent users from accessing their personal profiles and saved data
  • Absence of a registration option blocks new users from creating accounts within the application
  • Automated account suspension systems trigger false positives and prevent users from accessing their profiles
  • Performance and Chat Lag
  • Technical Bugs and Authentication
-
Requests
  • Client approval workflows
  • Full parity with desktop features to allow mobile content creation and editing
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  • Improved transparency and human oversight in the account suspension and appeal process
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Strategic Intel
Strengths
  • 20+ language hashtag library functions as a B2B distribution barrier
  • AI-assisted captioning reduces creator friction
  • Banned hashtag checker provides direct protection against shadowbanning
  • Unlimited-user pricing model drives agency-wide adoption
  • Client approval workflow embeds tool into agency service pipelines
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  • CRM integrations embed the platform into enterprise tech stacks
  • Funnel-focused analytics provide measurable B2B revenue attribution
  • Unlimited grid space captures mass-market top-of-funnel
  • Drag-and-drop interface reduces creative friction
  • Cross-platform scheduling simplifies multi-channel workflows
  • Zero-cost native access to Meta-specific ad tools
  • Direct management of Facebook Groups and interactive Instagram Stories
  • Unified inbox for cross-platform customer engagement
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Weaknesses
  • 0.7-star Android-iOS rating gap indicates poor platform parity
  • Subscription-only model limits top-of-funnel conversion
  • No client-preview feature for agency users
  • Mobile calendar view fails to render scheduled content
  • Lack of mobile content creation tools forces desktop reliance
  • Persistent authentication loops block primary dashboard access
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  • Critical authentication failures block mobile access
  • No in-app registration path for new users
  • Low mobile rating and review volume
  • Automated account-ban loops drive negative sentiment
  • Login authentication failures create churn
  • Aggressive ad placement disrupts user experience
  • Performance bottlenecks in chat interface
  • Critical authentication and notification delivery bugs
  • Lack of built-in creative editing tools/filters
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Pricingsubscriptionsubscriptionfreemiumfreemiumfreemiumsubscriptionsubscriptionfreemiumfreepaid
MomentumMaintenanceMaintenanceIntenseIntenseIntenseIntenseZombieMaintenanceMaintenance-
Update Cadence2 versions, ~45d avg2 versions, ~0d avg5 versions5 versions5 versions5 versions2 versions, ~0d avg5 versions, 4 majors/6mo, ~41d avg5 versions, ~5d avg-

Compare Flick Social head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Flick Social, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Data licensed under CC-BY-NC 4.0