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Flower Digital FLW036 vs its rivals

Side-by-side comparison against Flower Digital FLW036's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Flower Digital FLW036
This App
ZION Blue - digital watch face
Nemesis
Digital Watch MB435
Contender
Santa Claus & Christmas
Contender
Seasonal Animals - ReS17
Contender
Analog Classic 5 Wear OS4
Contender
HMKWatch Digital 098
Peer
Reddice Geosynk Analog D1
Peer
NW073 한글: Digital watch face
Peer
[69D] Big and Bold COLOR
Peer
Core Identity
DeveloperMJ WatchfacesEnkei DesignMikichBlazRECREATIVE Watch FacesRECREATIVE Watch FacesOQ WatchfacesHMKWatchRedDiceStudio9INE watchfaces69 Design
CategoryPersonalizationPersonalizationPersonalizationPersonalizationPersonalizationPersonalizationPersonalizationPersonalizationPersonalizationPersonalization
PlatformAndroidAndroidAndroid, iOSAndroidAndroidAndroidAndroidAndroidAndroidAndroid
Store Metrics
Rating4.0 / 54.5 / 53.4 / 54.4 / 54.5 / 54.5 / 54.7 / 54.1 / 54.6 / 54.2 / 5
Ratings Count4494,636641,511152496207308532420
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateMar 16, 2022Oct 25, 2022May 16, 2016Dec 8, 2022Feb 20, 2024Oct 24, 2021Dec 9, 2022Dec 28, 2024Nov 19, 2024Aug 20, 2022
Last UpdatedDec 4, 2025Aug 22, 2025Dec 12, 2025Aug 25, 2025Sep 24, 2025Jan 9, 2025Oct 31, 2025Aug 24, 2025Aug 4, 2025Jul 25, 2025
Sentiment & Reviews
Sentiment-positive--mixedpositivepositivemixed-mixed
Score-85/100--70/10085/10085/10070/100-60/100
Praises-
  • Minimalist design and clarity
  • Customizable edge indicators
--
  • Visual variety of animal themes
  • Clean and traditional analog design
  • Clear and readable digital layout
  • Visual design and aesthetic appeal
-
  • Visual clarity and color variety
Complaints-
  • Installation process
--
  • Manual installation friction
  • Ad-heavy companion app
  • Lack of advanced data complication slots
-
  • Limited complication functionality
-
  • Lack of interactive complications
Requests-------
  • Expanded customization
-
  • Third-party complication support
Strategic Intel
Strengths
  • Luxury aesthetic design differentiates the visual identity in a crowded market
  • Tap-to-hide edge indicators create a unique, distraction-free workspace
  • Battery-efficient AOD implementation minimizes power draw on Wear OS devices
-
  • Animated Santa and reindeer visuals provide immediate seasonal appeal
  • Freemium model lowers the barrier to entry for casual users
  • Thematic character-driven visual identity differentiates the product from generic minimalist incumbents.
  • Traditional analog aesthetic appeals to a specific, non-digital-first user segment
  • Straightforward shortcut implementation reduces user configuration friction
  • High-utility complication support via third-party integration sustains daily active usage
  • Minimalist digital design language appeals to users prioritizing readability
  • World-map aesthetic functions as a visual differentiator in a crowded utility market
  • Battery-efficient AOD design sustains long-term wearability
-
  • High-contrast design language appeals to casual users
  • Simple color-variant interface reduces cognitive load
Weaknesses
  • 3.95 rating on 449 reviews indicates stability friction
  • Lack of interactive complications limits power-user retention
  • Lack of native heart rate measurement
  • Installation process requires manual companion app guidance
  • Limited complication density compared to category leaders
-
  • Ad-supported companion app creates user friction
  • Lacks deep complication slots compared to power-user alternatives
  • Battery performance suffers from animation-heavy design
  • Manual installation process creates high friction for new users.
  • Ad-heavy companion app degrades brand perception.
  • Lack of advanced complication slots limits utility for power users
  • No active feature development cadence visible in the current release
  • Manual promo-code distribution creates a high-friction acquisition funnel
  • Dependency on third-party apps for health data increases setup complexity
  • 4.15 rating trails category leaders
  • Lack of interactive tap zones limits utility for power users
-
  • No support for third-party complications (420 ratings)
  • Static interface lacks dynamic data utility
Pricingfreefreemiumfreefreemiumfreemiumfreepaidfreefreefree
MomentumZombieZombie-ZombieZombieZombieZombieZombie-Zombie
Update Cadence1 versions1 versions-1 versions1 versions1 versions1 versions1 versions-1 versions

Compare Flower Digital FLW036 head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Flower Digital FLW036, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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