FollowMeter is an Instagram analytics tool for tracking unfollowers, engagement, and profile viewers on iOS.
Product velocity
Dormant
Daily rank 🇺🇸
—
Social Networking
Sentiment
4.1
23k reviews
Nemesis
Reports+ Unfollowers Follower
The App DNA
What makes this app unique?
Users hire the app to gain visibility into account growth and audience behavior that Instagram does not natively expose, though the security risks of third-party scraping remain a constant friction point.
For Instagram users interested in monitoring follower growth, engagement metrics, and profile viewer identity.
What does it look like?
Key features
Identifies accounts that have stopped following the user.
Displays a list of users who viewed account stories.
Calculates a performance score for account activity.
How much does it cost?
Subscription model anchored at $4.99/month with tiered discounts for 6-month and 12-month commitments.
Velocity
Dormant developmentopaqueShow more...
The app has not received a single update in the last 10 months, falling well outside the threshold for active development. With only one version provided in the history and no activity since June 2025, the development momentum is classified as zombie. There is no evidence of ongoing maintenance, feature development, or live operations.
Who built it?
User Sentiment
What do users think recently?
The recent review mood reads upset. Users appreciate core functionality provides basic utility for users who successfully access the interface.
How are ratings & reviews evolving?
What users say, by theme
- Core functionality provides basic utility for users who successfully access the interface
- Aggressive paywalling of all features prevents any meaningful use of the application
49 of 49 recent reviews analyzed · high confidence · Upset overall
Read the full review analysisUnlock 1 more frustration theme, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for FollowMeter for Instagram
How's the Social Networking market?
The app maintains a 4.07 rating but suffers from high churn due to security-flagging complaints. The reliance on third-party scraping limits its ability to compete with native Instagram analytics.
Read the market outlookThe rivals identified
By Deep Vision Labs
Both apps target Instagram creators seeking follower tracking and engagement metrics, competing directly for users willing to pay for profile analytics.
- Supports multi-account management for creators handling several profiles
- Includes a ghost follower filter to identify inactive accounts
- Offers an ad-supported free tier, whereas FollowMeter paywalls all features
Reports+ for Followers TrackerContender
InsTrack for InstagramContender
Unfollowers: Followers TrackerContender
Followers Tracker - ReportsContender
Unfollow Tracker: IG FollowersContender
Followers - Tracker InsightContender
Analytics Reports+Contender
Unfollow Tracker: FollowHubContender
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for FollowMeter for Instagram
Where is it heading?
The market for third-party Instagram analytics is consolidating as platform-side security measures tighten. FollowMeter is exposed to these changes, so the PM must pivot toward stability and transparency to avoid total platform exclusion.
- Frequent reports of account shadowbans following app usage → user trust erosion → long-term churn acceleration.
- Aggressive paywalling of all features → negative sentiment spikes → reduced new-user conversion rates.
The SWOT
- Analytics-driven engagement metrics provide professional-grade insights for power users
- Untapped B2B partnerships for account-management tools
Next best moves
Audit account-login security logic because user reports of shadowbans are high → reduce churn
+ 1 more prioritized moveThe counter-intuitive read
Users report: The app's aggressive paywalling is not just a monetization failure…
Read the full takeFeature gaps
Real-time historical data visualization (available in Reports Unfollowers Followers+ but absent here)
Bottom line
FollowMeter provides valuable engagement insights, but the high frequency of account-security flags threatens its viability, so the PM must prioritize security stability over new feature expansion to prevent platform-level intervention.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeReport last updated