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Forward - Get Things Done

Forward - Get Things Done

By Sebastian Kumor

Forward - Get Things Done is a habit and goal tracking app for iOS that uses a minimalist, color-coded interface to manage personal routines.

The App DNA

What makes this app unique?

The app removes the financial friction of subscription-based productivity tools by allowing users to purchase individual goal slots as needed.

For Individuals seeking a simple, visual tool to manage personal routines and habit formation without complex project management overhead.

What does it look like?

Key features

Goal and Habit Trackingstandard

Set and track daily, weekly, or monthly habits with customizable color coding.

A La Carte Goal Purchaseedge

Purchase individual goal slots without committing to a full subscription.

Apple Watch Integrationedge

Log and monitor habit activity directly from the wearable device.

How much does it cost?

freemiumFree tier limited to 3 habitsPremium tier for unlimited goalsA la carte purchase for individual goal slots

The freemium model provides a low-friction entry point, while the unique micro-transaction option for individual goal expansion serves as a direct conversion lever for users who avoid subscriptions.

Velocity

Dormant developmentperformanceShow more...

Development has ceased, with no new feature builds or updates released in over a year. The latest release, which focused on platform compatibility and minor bug fixes, remains the only activity in the observed window. Given the 376-day gap since the last update, the app is classified as a zombie project.

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Who built it?

Sebastian Kumor

3 apps tracked · Productivity

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User Sentiment

What do users think recently?

How are ratings & reviews evolving?

App Store
4.20 · 5

Not enough recent reviews to extract reliable themes yet.

Read the full review analysis

Competition

Competitive landscape for Forward - Get Things Done

How's the Productivity market?

Forward - Get Things Done occupies a niche in the productivity category, relying on a 4.2-star rating across a small sample of 5 reviews. The lack of recent feature updates (last major update null) signals a maintenance-only posture in a highly competitive market.

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The rivals identified

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The Analyst's Read

Key takeaways for Forward - Get Things Done

Where is it heading?

The productivity market is consolidating around apps with frequent live-ops and feature updates. Forward - Get Things Done remains stable due to its unique pricing, but the lack of development activity leaves it exposed to more agile competitors.

  • The 12-month development silence indicates the app is in maintenance mode, which limits its ability to compete with active productivity rivals.
  • The a la carte pricing model provides a unique conversion path that avoids the subscription fatigue common in the productivity category.

The SWOT

Core Strengths
  • A la carte goal purchasing removes subscription-based financial barriers.
Critical Frictions 1 weakness inside
Growth Levers
  • Localized pricing could capture users in markets where subscription fatigue is high.
Market Threats 1 threat identified

Next best moves

1 Invest

Ship a feature-focused update because the 12-month development gap risks user churn → increase daily active usage.

The counter-intuitive read

The app's lack of development is its most significant retention risk…

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Bottom line

Forward - Get Things Done relies on a unique a la carte pricing model to differentiate itself, but the 12-month development silence threatens its long-term viability. A feature-focused update would address the stagnation and capitalize on the app's low-friction entry point.

Unlock 1 critical friction, 1 market threat and the analyst’s take.

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Sources

  1. [1] App Store, source

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Forward - Get Things Done, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Forward - Get Things Done Intelligence Report.” Updated Sep 28, 2026. https://marlvel.ai/apps/forward-get-things-done

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