Gluten Checkerv1.31

Released March 6, 2026Major

iOS

The latest update introduces a restrictive monetization model alongside visual interface improvements. Current data provides no measurable signal on user sentiment or rating shifts following these changes. The impact remains neutral until user adoption of the new subscription tiers is verified.

What changed

MonetizationIntroduced new premium subscription plans including weekly, monthly, and annual options
UXAdded visual feedback via mascot expressions to indicate gluten presence
MonetizationReduced the free scan limit to one scan before requiring a paywall upgrade
LocalizationImproved translations across all supported languages

Reception

50/ 100 impact scoreNeutral

What worked

UX
Visual feedback via mascot expressions provides immediate clarity on gluten presence.

What didn't

Monetization
no evidence
The reduction of free scans to a single use and the introduction of new subscription tiers lack sufficient user feedback to determine adoption rates.

Marlvel takeaways

Monitor user churn rates following the reduction of the free scan limit to one per session.
Evaluate the conversion rate of the new weekly, monthly, and annual subscription tiers against the previous pricing model.
Assess if the mascot-based visual feedback reduces support tickets regarding scan accuracy.

Original release notes

• New premium paywall with 3 subscription plans: Weekly (3-day free trial), Monthly, and Annual
• Glenny the mascot now shows a sad expression when a product contains gluten
• Scan limit reduced to 1 free scan before paywall — upgrade for unlimited scanning
• Improved translations across all supported languages