GoalSetter+ is a personal finance app for iOS that allows users to set budgets and collaborate on shared savings goals.
Product velocity
Dormant
Daily rank 🇺🇸
—
Finance
Sentiment
4.0
5 reviews
Nemesis
YNAB
The App DNA
What makes this app unique?
Users hire this app to simplify the social and organizational friction of collaborative saving, which standard budget tools often ignore.
For Individuals seeking a simple, visual tool to organize personal savings and collaborate on financial goals.
What does it look like?
Key features
Define custom financial limits to track savings progress
Establish specific savings targets with custom names, colors, and categories
Collaborate on shared financial goals with other users
Access financial data across multiple iOS devices via iCloud
How much does it cost?
The app operates as a free tool with no visible IAP or subscription gates, likely serving as a portfolio piece for the developer.
Velocity
Dormant developmentmonetizationopaqueShow more...
The development of GoalSetter+ has effectively ceased, with no updates released in over three years. The release history shows a brief period of activity in April and May 2022, followed by a single maintenance update in April 2023. Given the lack of any releases since 2023-04-12, the app is classified as a zombie project. There is no evidence of ongoing feature development or live operations.
Who built it?
Felipe Grosze Nipper de Oliveira
3 apps tracked · Finance
Cook - Recipes made simple.
CodeWikiUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for GoalSetter+
How's the Finance market?
GoalSetter+ holds a 4-star rating on iOS with only 5 total ratings, indicating a lack of market penetration. The absence of updates since April 2023 confirms a maintenance-mode position that prevents it from competing with active category leaders.
Read the market outlookThe rivals identified
By You Need A Budget LLC
YNAB is the gold standard for zero-based budgeting, directly competing with GoalSetter+ for users seeking structured financial control and long-term savings habits.
- Offers robust automated bank transaction importing which eliminates manual entry friction for the end user.
- Provides advanced loan planning and debt payoff calculators that go beyond simple budget setting tools.
- Features a shared budgeting capability that allows households to manage finances collaboratively in real time.
Money Fellows: Online CirclesContender
FacturaDirecta AppContender
Contasimple – InvoicesContender
Budget Planner App: Up!ContenderUnlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for GoalSetter+
Where is it heading?
The personal finance market is consolidating around automated, AI-driven expense tracking, leaving manual-entry apps like GoalSetter+ increasingly isolated. Without a shift toward automation or a pivot to a niche social-savings focus, the app will likely continue to lose visibility to more aggressive entrants.
- The lack of updates since April 2023 signals a maintenance-mode posture, which prevents the app from competing with the rapid feature-cadence of current market leaders.
The SWOT
- Collaborative goal-sharing mechanism enables multi-user financial accountability
- Integration with open-banking APIs could automate transaction tracking
Next best moves
Audit manual entry friction because it is the primary barrier to adoption → increase retention.
The counter-intuitive read
The app's lack of monetization is its greatest asset for user acquisition…
Read the full takeFeature gaps
Automated bank transaction importing (available in YNAB but missing here) +1
Since the last report: The app remains in maintenance mode, but the competitive intelligence framework has been updated to reflect a more granular focus on debt and professional finance tools.
Bottom line
GoalSetter+ provides a unique collaborative savings hook, but its manual-entry requirement and maintenance-mode status limit its growth, so the PM should prioritize automated data ingestion to remain relevant against modern competitors.
Unlock 1 critical friction, 1 market threat and the analyst’s take.
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