GossipMaster is a high-school social simulation game developed by SUPERSONIC STUDIOS LTD that differentiates itself through a unique 'Gossip Mechanic' and consequence-based social gameplay. It targets casual fans of teen drama, offering a narrative-driven experience where players influence social hierarchies. While it has achieved significant scale with over 160,000 ratings, the product is currently hampered by aggressive ad placement and a lack of content beyond the initial two seasons.
Product velocity
Maintenance
Daily rank 🇺🇸
#196
▼34Games · free
Sentiment
4.6
161k reviews
Nemesis
High School Popular Girls
The App DNA
What makes this app unique?
For Casual gamers and fans of teen-drama simulations who enjoy narrative-driven social games.
What does it look like?
Key features
Interactive dialogue system where players spread rumors to influence peers
Risk-reward system where spreading gossip can lead to social trouble or success
Role-playing as a new student navigating social hierarchies and drama
Engage with various NPCs to build friendships or create drama
How much does it cost?
The app follows a hyper-casual monetization model, relying heavily on interstitial and rewarded video ads. User feedback indicates the ad frequency is currently aggressive enough to block UI elements.
Velocity
Maintenance developmentperformanceUX improvementsShow more...
The app shows a maintenance-level velocity, with only two minor updates released over the past six months. Both the iOS and Android versions received generic bug fix notes without any new feature documentation. Development appears to be focused on stability rather than expansion or new content.
Who built it?
SUPERSONIC STUDIOS
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Traffic Jam FeverUser Sentiment
What do users think recently?
The recent review mood reads mixed. Users appreciate engaging storyline and addictive gameplay, but report excessive advertising.
How are ratings & reviews evolving?
What users say, by theme
- Engaging Storyline
- Addictive Gameplay
Unlock 2 more frustration themes, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for GossipMaster
How's the Games market?
The rivals identified
By Rollic Games
This is the most direct hyper-casual rival, focusing on the same social hierarchy mechanics and choice-based progression to achieve 'popular' status.
- Focuses more on visual 'runner' style choices to determine social standing
- Includes dress-up and makeover elements as part of the popularity loop
- Heavier emphasis on the binary 'Popular vs. Loser' social dynamic
Episode - Choose Your StoryContenderDDrama HighContenderUnlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for GossipMaster
Where is it heading?
- High rating volume (160k+) and 'addictive' sentiment indicate strong product-market fit for the core mechanic.
- Recent updates (Feb 2026) focused only on bug fixes, failing to address the high-frequency demand for Season 3 content.
- Mixed mood label driven by 'unholy amount of ads' suggests monetization is currently cannibalizing user experience.
The SWOT
- Unique 'Gossip' mechanic acts as a core gameplay currency
- High user engagement and rating volume (160k+)
- Strong narrative 'hook' that users find addictive
- Expansion into Season 3 to retain players who finished the game
- Adding visual customization (outfits/makeup) to compete with Rollic
- Implementing a 'No Ads' IAP tier for high-intent users
Next best moves
Optimize ad frequency and UI placement
+ 2 more prioritized movesFeature gaps
Visual customization (outfits/makeup) - available in High School Popular Girl +2
Bottom line
GossipMaster has successfully captured a high-intent audience with its unique gossip-based social mechanics, but it is currently burning through its user base due to excessive ad-load and a lack of content depth. To maintain its lead over direct rivals like Rollic, the PM must prioritize technical stability and content expansion (Season 3) over immediate ad-revenue maximization.
Unlock 3 critical frictions, 3 market threats, 2 more prioritized moves and the analyst’s take.
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