Hair Color Studio
By KBMSoft ApS
Hair Color Studio is a lifestyle app for iOS that allows users to test hair color changes on imported photos via manual outlining tools.
The App DNA
What makes this app unique?
The app removes the financial and social risk of salon hair color experiments by providing a digital preview, though the current implementation requires manual effort that modern AR alternatives displace.
For Individuals interested in testing new hair colors on their own photos before visiting a salon.
What does it look like?
Key features
Manual outlining tools allow users to define hair boundaries on imported photos.
Provides 60 natural hair color shades; 57 are locked behind in-app purchases, serving as the primary paid-conversion lever.
Supports image selection from local device photo albums for hair color testing.
How much does it cost?
The freemium model gates the majority of the color library behind a single in-app purchase to drive conversion, which users report as overly aggressive.
Velocity
Dormant developmentopaqueShow more...
The app has been inactive for 2,660 days, indicating a complete cessation of development. No new feature builds or updates have been released in over seven years. The project is effectively abandoned, with no evidence of ongoing maintenance or support.
Who built it?
KBMSoft ApS
6 apps tracked · Lifestyle
NoiseLevel
Hair and Beard Styles PRO
Hairstyle Try On
Hair and Beard Styles
Hairstyle Try On PROUser Sentiment
What do users think recently?
Fresh user feedback skews upset. Users appreciate a single user expressed satisfaction with the app experience in the early release cycle.
How are ratings & reviews evolving?
What users say, by theme
- A single user expressed satisfaction with the app experience in the early release cycle
- Aggressive monetization tactics gate almost all usable hair colors behind individual in-app purchase paywalls
37 of 37 recent reviews analyzed · high confidence · Upset overall
Read the full review analysisUnlock 2 more frustration themes, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Hair Color Studio
How's the Lifestyle market?
Hair Color Studio maintains a stagnant presence in the Lifestyle category with a 1.19-star rating across 70 total ratings. The lack of updates since 2019 has eroded its competitive standing against modern apps that offer automated AR color testing.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Hair Color Studio
Where is it heading?
The lifestyle simulation market is consolidating around real-time AR experiences that remove the friction of manual photo editing. Hair Color Studio is currently disadvantaged by its maintenance-mode status and reliance on outdated manual tools, which will likely lead to further erosion of its user base as modern alternatives become more accessible.
- The lack of updates since 2019 leaves Hair Color Studio exposed to modern competitors that provide real-time AR results without manual setup.
- Persistent crashes during the initial photo-loading phase prevent new users from reaching the monetization gate, effectively capping the conversion funnel.
The SWOT
- Niche focus on natural hair shade visualization
- Pivot to subscription model to reduce purchase friction
- Integrate automated edge-detection to replace manual outlining
Next best moves
Sunset individual shade purchases because they drive high-friction user complaints → improve sentiment baseline
+ 1 more prioritized moveThe counter-intuitive read
The app's reliance on manual outlining, while technically dated…
Read the full takeBottom line
Hair Color Studio is in a terminal maintenance state, as the lack of updates since 2019 prevents it from competing with modern AR-based alternatives. Addressing the stability issues would unlock the basic funnel, but the current monetization model requires a total pivot to remain viable.
Unlock 3 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Hair Color Studio free to use?
Does Hair Color Studio work on all hair types?
What are the main limitations of Hair Color Studio?
Sources
- [1] App Store
Report last updated