Hair Style Changer is a photo-editing utility for virtual makeovers using manual sticker overlays on iOS.
Product velocity
Dormant
Daily rank 🇺🇸
—
Photo & Video
Sentiment
2.6
13 reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
Users hire the app for low-stakes, quick visual experimentation with hairstyles and facial hair, but the forced review gate creates a social cost that outweighs the utility.
For Individuals interested in virtual makeovers and testing new hairstyles or facial hair styles via photo manipulation.
What does it look like?
Key features
Applies digital stickers of hairstyles, mustaches, beards, and sunglasses to user photos using manual scaling and rotation tools.
Provides manual erasure and cropping tools to remove unwanted portions of the photo or sticker overlay.
Applies 30 color presets to hair, mustache, beard, and goggles overlays.
Exports edited photos directly to Facebook, Instagram, and other installed social media platforms.
How much does it cost?
The app operates as a free, ad-supported utility with no visible subscription or in-app purchase gates.
Velocity
Dormant developmentnew contentUX improvementsShow more...
The app has reached a zombie state, with no updates or development activity recorded in over 3,200 days. The last release, version 7.0, introduced basic styling options and interface adjustments, but the lack of subsequent activity indicates the project is no longer supported. There is no evidence of ongoing maintenance or live operations.
Who built it?
kailash mondal
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Urban Truck Simulator | Experience Himalayan RoadsUser Sentiment
What do users think recently?
Review voice lately leans mixed. Users appreciate the hairstyle overlay tool provides a fun and useful experience for users testing new looks.
How are ratings & reviews evolving?
What users say, by theme
- The hairstyle overlay tool provides a fun and useful experience for users testing new looks
- Forced review prompts before app access frustrate users and create a negative first impression
49 of 49 recent reviews analyzed · high confidence · Mixed overall
Read the full review analysisUnlock 2 more frustration themes, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Hair Style Changer app | women & men makeover
How's the Photo & Video market?
The app maintains a legacy presence in the Photo & Video category with a 2.6-star rating. Its lack of updates since 2017 signals a maintenance-mode posture that leaves it exposed to modern, automated competitors.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Hair Style Changer app | women & men makeover
Where is it heading?
The photo-editing market is consolidating around automated, AI-driven AR filters, leaving manual sticker-based apps like this one increasingly isolated. Without a pivot to modern face-tracking, the app will continue to lose relevance, so the PM must address the review-gate friction immediately to salvage the current user base.
- The lack of updates since 2017 leaves the app vulnerable to modern competitors, which erodes the user base as expectations for AR realism increase.
- Forced review prompts create a negative first impression, which compounds the rating drag and limits organic growth potential.
The SWOT
- Manual erasure tools allow granular control over sticker placement
- Integrating basic AI-based face detection to resolve alignment complaints
Next best moves
Sunset the forced review prompt because it is the primary driver of negative sentiment and early-stage churn → improve retention baseline
+ 1 more prioritized moveThe counter-intuitive read
The app's lack of updates is a strategic barrier: by remaining a simple…
Read the full takeSince the last report: The app remains in a stagnant state with no functional updates, but the intelligence report has been refined to better characterize the competitive threat of AI-driven AR and clarify the PM's path to remediating user friction.
Bottom line
The app provides a functional, manual-edit utility, but the aggressive review-gating and lack of updates since 2017 render it obsolete against modern competitors, so the PM should prioritize removing the review gate to stabilize the rating before considering any feature refresh.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeSources
- [1] App Store, source
Report last updated