Herdly Farmer vs its rivals

Side-by-side comparison against Herdly Farmer's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Core Identity
DeveloperHaikal MumtazSCR LtdHerdX IncCattlesoft IncSunandan Sekhar DasPimentel ServicesControlant hf
CategoryBusinessUtilitiesBusinessBusinessDeveloper ToolsUtilitiesBusiness
PlatformAndroid, iOSiOS, AndroidiOS, AndroidiOS, AndroidiOSiOSiOS, Android
Store Metrics
Rating0.0 / 53.0 / 54.0 / 54.3 / 55.0 / 50.0 / 50.0 / 5
Ratings Count02412100
PriceFreeFreeFreeFreeFree$0.99Free
Release DateJan 22, 2026Oct 24, 2023Jun 21, 2022Jan 22, 2015Feb 4, 2026Nov 19, 2025Oct 8, 2025
Last UpdatedJan 22, 2026May 11, 2026May 5, 2026Mar 13, 2025Feb 5, 2026Nov 19, 2025Oct 8, 2025
Sentiment & Reviews
Sentiment-mixed-negative---
Score-40/100-25/100---
Praises-
  • Intuitive interface design allows users to address their specific agricultural management needs effectively
-
  • Cattle record management functionality provides significant utility for agricultural operations
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Complaints-
  • Bluetooth connectivity failures during livestock scanning sessions disrupt the daily workflow for agricultural operators
  • Lack of clear firmware update paths for hardware readers creates operational friction for users
  • Slow application performance and lack of support for legacy hardware readers hinder field productivity
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  • Bluetooth connectivity failures prevent hardware integration with readers and scales
  • Application instability causes immediate crashes upon launch or during operation
---
Requests---
  • Expanded data fields for cattle records to improve onsite management
---
Strategic Intel
Strengths
  • 13-language support enables B2B distribution into international agricultural markets
  • Voice-to-data recording reduces administrative overhead for small-scale ranchers
  • Proprietary hardware-to-app link creates a closed-loop system that locks users into the Allflex product ecosystem
  • Centralized data collection increases the value of Allflex physical tags and TSU consumables
  • Hardware-integrated monitoring provides high-fidelity data that software-only competitors cannot replicate
  • Automated closeout reporting reduces manual administrative labor for ranchers
  • Offline-first architecture enables data collection in remote ranching environments
  • Hardware-marketplace integration creates a direct commerce revenue stream
  • CattleMax integration provides a B2B distribution channel for core subscribers
  • Privacy-focused local storage reduces switching costs for data-sensitive users.
  • Unlimited keyword tracking removes the recurring cost barrier for high-volume users.
  • Real-time scraping provides accuracy comparable to incognito window results.
  • SwiftData-native architecture ensures low-latency performance on Apple hardware
  • One-time purchase model removes recurring cost barriers for individual contractors
  • Clinical-grade compliance audit logs ensure high switching costs for trial partners
  • Real-time excursion alerts provide a critical safety mechanism for biological cargo
Weaknesses
  • Free tier limited to 3 animals restricts top-of-funnel conversion
  • Lack of hardware-integrated RFID/Bluetooth support limits utility in commercial environments
  • High-frequency Bluetooth disconnection during scanning sessions disrupts daily agricultural workflows
  • Unclear firmware update paths leave hardware readers in unstable states
  • Sluggish interface performance hinders speed during time-sensitive field tasks
  • Zero Android rating count suggests poor platform adoption
  • Reliance on proprietary hardware limits the total addressable market to existing HerdX customers
  • Persistent application crashes on Android
  • Broken Bluetooth connectivity following the latest update
  • 0.7★ Android-iOS rating gap on majority Android base
  • Lack of cloud-sync prevents multi-device collaboration for agency teams.
  • No subscription model limits long-term recurring revenue for the developer.
  • Lack of barcode or RFID scanning limits audit speed compared to industrial rivals
  • No dedicated maintenance or work-order module restricts utility for site foremen
  • 0-rating baseline on both platforms indicates low user engagement
  • No cloud-save or offline-sync documentation in the current feature set
Pricingfreemiumfreefreefreepaidpaidfree
MomentumMaintenanceMaintenanceMaintenanceMaintenance-ZombieZombie
Update Cadence2 versions, ~18d avg2 versions, ~43d avg2 versions, 1 majors/6mo, ~0d avg2 versions, 1 majors/6mo, ~34d avg-1 versions2 versions, ~501d avg

Compare Herdly Farmer head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Herdly Farmer, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0