Hohem Joy vs its rivals

Side-by-side comparison against Hohem Joy's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Hohem Joy
This App
DJI Mimo
Nemesis
Insta360
Contender
Core Identity
DeveloperShenzhen Hohem Technology Co.,LtdDJIInsta360Shenzhen Wondershare Software Co., LtdUbiquiti Labs, LLCBytedance Pte. LtdMoment Inc.Blackmagic Design Inc
CategoryPhoto & VideoPhoto & VideoPhoto & VideoPhoto & VideoPhoto & VideoPhoto & VideoPhoto & VideoPhoto & Video
PlatformAndroid, iOSiOS, AndroidiOS, AndroidiOS, AndroidAndroid, iOSiOS, AndroidiOSAndroid, iOS
Store Metrics
Rating2.4 / 54.5 / 54.5 / 54.7 / 54.8 / 54.6 / 54.3 / 52.5 / 5
Ratings Count10016,7118,81988,130296,3781,105,31723125
PriceFreeFreeFreeFreeFreeFree$9.99Free
Release DateJul 5, 2021Dec 12, 2018Jan 16, 2020Apr 28, 2016Apr 22, 2018Apr 14, 2020Nov 14, 2025Jun 22, 2017
Last UpdatedApr 17, 2026Apr 14, 2026Apr 15, 2026May 1, 2026May 2, 2026Apr 21, 2026May 18, 2026Sep 21, 2023
Sentiment & Reviews
Sentimentterriblemixednegativemixedpositivemixedmixednegative
Score15/10075/10028/10055/10075/10042/10045/10025/100
Praises
  • Core gimbal hardware performance provides smooth stabilization for casual video recording sessions
  • High-quality video output and stabilization capabilities provide professional results for mobile content creators
  • Ease of Use
  • Feature Set
  • Intuitive video editing interface allows beginners to create content without steep learning curves
  • Intuitive template-based video creation allows beginners to produce high-quality content with minimal effort
  • Professional Editing Capabilities
  • Natural processing mode provides film-like aesthetic results without requiring complex post-production editing workflows
  • External drive recognition on the iPad version provides useful storage management for professional workflows
Complaints
  • Frequent application crashes and freezing during recording sessions disrupt the user experience
  • Aggressive product promotion and upsell notifications clutter the interface for existing owners
  • Bluetooth connectivity failures prevent users from accessing essential gimbal features and controls
  • Corrupted video exports and application crashes during editing sessions disrupt the creative process
  • App Stability and Crashes
  • Export Failures
  • Aggressive monetization tactics frustrate users who encounter paywalls after initial project setup
  • Persistent project loading failures and application freezing occur following the latest update
  • Aggressive Monetization
  • Technical Regressions & Bugs
  • Critical failure to save captured media to the device library causes significant user frustration
  • Feature parity gaps between the iPhone and iPad versions frustrate users expecting consistent camera control
  • Connection failures with camera hardware prevent basic remote operation after recent firmware updates
Requests
  • Hardware button mapping support for third-party camera applications to improve recording flexibility
  • Improved video file saving reliability to prevent loss of long-form recorded footage
  • Advanced video recording controls including pause functionality and higher resolution frame rate support
-
  • Transparent pricing models that clearly define free versus paid feature access before installation
  • Advanced video stabilization and speed curve tools requested to improve professional editing capabilities
-
  • Integration of remote control functionality via wearable devices for solo photography and video sessions
  • Native iPhone support is requested to allow for mobile camera control and remote operation
Strategic Intel
Strengths
  • Hardware-integrated gimbal control for legacy and current models
  • Proprietary hardware-software lock-in via Bluetooth control
  • Viral marketing via automated branded watermarks
  • Professional-grade stabilization results
  • Proprietary AI reframing and Shot Lab templates
  • Download-free editing workflow saves mobile storage
  • Strong hardware-software ecosystem integration
  • Professional-grade keyframe animation tools
  • High-compute AI features gated for pro-sumer conversion
  • Cross-platform template library
  • Non-destructive editing support enables complex project iteration
  • 19 built-in keyframe animation effects provide professional-grade precision
  • No-watermark policy drives organic user acquisition
  • Native TikTok integration for audio syncing and publishing
  • Superior AI accuracy for background removal and captions
  • Massive viral-ready template library
  • Ecosystem network effects driven by native lens and case integration
  • Professional-grade monitoring tools reduce post-production time
  • Proprietary Bluetooth protocol locks users into Blackmagic hardware
  • DaVinci Resolve cloud integration creates a closed-loop production workflow
Weaknesses
  • 2.49 average rating across platforms
  • Persistent Bluetooth connectivity failures
  • Intrusive upsell notifications for existing hardware owners
  • High frequency of export corruption and crashes
  • Inadequate technical support responsiveness
  • Inconsistent file indexing after media deletion
  • Severe stability issues and frequent app crashes
  • High export failure rate
  • Aggressive and intrusive monetization/ad UX
  • Aggressive paywall friction post-edit
  • Difficult subscription cancellation process
  • 0.64★ Android-iOS rating gap
  • Project-loading failures in the latest release erode user trust
  • Storage management issues cause database bloat
  • Export processing errors impact final video quality
  • Aggressive paywalling of previously free utility features
  • Technical instability (export failures) on Android
  • Inadequate content moderation in public templates
  • Critical media-saving failures reported in reviews
  • Sluggish launch times on modern devices
  • $9.99 price point lacks recurring support infrastructure
  • 0.7★ rating gap between platforms
  • Persistent connection failures with current firmware
  • Lack of native iPhone support
Pricingfreefreefreesubscriptionfreemiumfreemiumpaidfree
MomentumIntenseIntense-ActiveActiveMaintenanceActiveIntense
Update Cadence5 versions5 versions-5 versions, 2 majors/6mo, ~6d avg5 versions, 4 majors/6mo, ~12d avg5 versions, ~5d avg3 versions, 2 majors/6mo, ~37d avg5 versions

Compare Hohem Joy head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Hohem Joy, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0