Report updated Apr 17, 2026
iConvert - Unit and Currency
For travelers, students, and professionals who require a reliable, offline-capable, and ad-free tool for quick unit and currency conversions.
iConvert - Unit and Currency is an established utilities app that is a paid app. With a 4.9/5 rating from 343 reviews, it shows polarized user reception.
What is iConvert - Unit and Currency?
Current Momentum
v7.9 · 4mo ago
SteadyiConvert recently expanded its utility by adding Natural Gas (NG1) as a new currency. The app maintains a steady update cycle with specific feature additions.
Active Nemesis
Unit Converter For Engineers
By Amanuel Abebaw
Other Rivals
7-Day Rank Pulse 🇺🇸
UtilitiesNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
What Does It Look Like?
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What Are The Key Features?
Supports 398 units across 17 categories including physical dimensions and shoe sizes
Daily updated exchange rates for over 130 countries with visual history charts
Native app for Apple Watch allowing unit and currency conversion directly on the wrist
Drag and drop favorite units to the toolbar for quick access
How much does it cost?
- One-time purchase of $2.99
Positions as a premium, ad-free utility, contrasting with the freemium/subscription models common in the category.
Who Built It?
Raphael Odermatt
Providing privacy-focused utilities and conversion tools for travelers and professionals seeking ad-free, offline-capable mobile experiences.
Portfolio
13
Apps
What other apps does Raphael Odermatt make?
Calendar Statistics
WebComm
Secret Photo Safe & Vault
Currency - Exchange Rates
Convert - Unit and Currency
Portable Music Player
Explore the full Raphael Odermatt report
Portfolio breakdown, audience, momentum, and every app published by Raphael Odermatt.
What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for iConvert - Unit and Currency?
How's The Utilities Market?
How does it evolve in the Utilities market?
Rank progression
4 active rankings tracked — 30-day window
The rivals identified
The outtake for iConvert - Unit and Currency
Strengths to defend, gaps to attack
Core Strengths
- Native Apple Watch integration
- Historical currency data and charts
- Ad-free, one-time purchase model
- Extensive unit support (398 units)
Critical Frictions
- Higher price point ($2.99) vs direct nemesis ($0.99)
- Lacks modern gesture-based UI
- No natural language input
Growth Levers
- Location-based currency detection
- Natural language search bar integration
- Expansion into specialized professional unit categories
Market Threats
- Minimalist competitors with lower entry prices
- Newer apps using SwiftUI for superior ergonomics
- Free-to-play apps with high update frequencies
What are the next best moves?
Evaluate gesture-based UI implementation
Direct nemesis 'Amount' wins on speed and modern feel due to gesture-based navigation.
Develop location-based currency detection
Competitors like Vert and Elk use GPS to automate currency selection, a major friction reducer for the target traveler audience.
Maintain and market the Apple Watch lead
This is a key differentiator identified in the H2H analysis against 'Amount' and other casual converters.
Feature Gaps vs Competitors
- Gesture-based UI (available in Amount)
- Location-based currency detection (available in Vert and Elk)
- Natural language input/Unified search (available in Morpho)
- Built-in physical measurement tools like a ruler (available in Units)
Key Takeaways
iConvert is the superior choice for power users who need historical data and Watch support, but its premium price is vulnerable to minimalist rivals. To maintain its lead, the PM must modernize the UI to match the speed of gesture-based competitors while doubling down on its 'Pro' data features.
Where Is It Heading?
Stable
v7.9 update (Nov 2025) added Natural Gas tracking—shows active maintenance of financial data.
Maintains a high 4.87 rating but with a relatively low rating count (343) compared to legacy contenders.