IQ2 is an education app providing peripheral vision and memory training exercises for users seeking cognitive improvement on iOS.
The App DNA
What makes this app unique?
The product removes the cognitive friction of long-form training by offering short, high-intensity drills that fit into brief daily breaks.
For Individuals seeking cognitive improvement, memory training, and speed reading practice.
What does it look like?
Key features
Exercises requiring users to maintain center-screen focus while identifying targets in the periphery.
Exercises focused on minimizing eye movement to increase reading velocity.
Structured cognitive tasks designed to challenge memory and processing speed.
How much does it cost?
IQ2 is distributed as a free product with no visible in-app purchase or subscription gates, relying entirely on ad revenue.
Velocity
Dormant developmentopaqueShow more...
The app has reached a zombie state, with no updates or feature releases in 3,313 days. Development activity has been non-existent for nearly a decade, indicating the project is no longer supported. There is no evidence of ongoing maintenance or live operations.
Who built it?
Picup
9 apps tracked · Education
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24H - Hours Tracker for Work, Sleep Cycle AnalysisUser Sentiment
What do users think recently?
The recent review mood reads excited. Users appreciate peripheral vision training exercises provide measurable improvements in focus and speed for daily users and challenging difficulty levels keep the core gameplay loop engaging for users seeking mental stimulation.
How are ratings & reviews evolving?
What users say, by theme
- Peripheral vision training exercises provide measurable improvements in focus and speed for daily users
- Challenging difficulty levels keep the core gameplay loop engaging for users seeking mental stimulation
- Simple design and mechanics allow for quick training sessions during short breaks throughout the day
- Aggressive rating prompts pressure users to provide five stars in exchange for reduced advertisement frequency
49 of 49 recent reviews analyzed · high confidence · Excited overall
Read the full review analysisUnlock 2 more frustration themes and 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for IQ2 - Brain Training, Brain Games, Memory Games
How's the Education market?
IQ2 maintains a 4.8-star rating across 4,601 total ratings, signaling strong user satisfaction with its core utility despite the lack of updates since 2017. The absence of a paid tier creates a monetization gap that forces reliance on intrusive ad-frequency management.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for IQ2 - Brain Training, Brain Games, Memory Games
Where is it heading?
Users report: The brain-training category is consolidating around products with active live-ops and transparent monetization. IQ2 remains stable due to its unique utility, but the lack of updates and reliance on deceptive rating prompts leave the product exposed to churn as users seek more modern, trustworthy alternatives.
- The nine-year update gap prevents the product from addressing modern UI standards, which will eventually erode the user base as competitors iterate.
- Users report: Reliance on forced rating prompts for ad removal creates a long-term churn risk as users increasingly identify the tactic as deceptive.
The SWOT
- Peripheral vision drills provide a unique, measurable utility that sustains daily session frequency.
- Implementing a standard paid-removal model would likely improve sentiment and reduce deceptive-practice complaints.
Next best moves
Implement a paid ad-removal tier because users explicitly request a fee-based alternative to forced rating prompts → improve sentiment and revenue.
+ 1 more prioritized moveThe counter-intuitive read
The nine-year update gap is not just a weakness…
Read the full takeBottom line
Users report: Transitioning to a paid ad-removal model would address the primary driver of user distrust and unlock a new revenue stream. This move would replace the current reliance on deceptive rating prompts with a sustainable monetization model that aligns with user preferences.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is IQ2 worth using for brain training?
Does IQ2 have intrusive advertisements?
Are the leaderboard scores in IQ2 accurate?
Sources
- [1] App Store listing, source
Report last updated