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Jimmy John's Canada vs its rivals

Side-by-side comparison against Jimmy John's Canada's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Jimmy John's Canada
This App
Jersey Mike's
Nemesis
McAlisters Deli
Contender
Potbelly Sandwich Works
Contender
Firehouse Subs
Contender
QDOBA Mexican Eats
Peer
sweetgreen
Peer
Popeyes®
Peer
Shake Shack
Peer
Carl's Jr. Mobile Ordering
New Kid
Core Identity
DeveloperJimmy John's SandwichesJersey Mike's Franchise Systems, Inc.McAlister's DevPotbelly Sandwich Works, LLCFirehouse Restaurant Group, Inc.QDOBA Mexican EatssweetgreenPopeyes Louisiana Kitchen, Inc.Shake ShackCKE RESTAURANTS HOLDINGS, INC.
CategoryFood & DrinkFood & DrinkFood & DrinkFood & DrinkFood & DrinkFood & DrinkFood & DrinkFood & DrinkFood & DrinkFood & Drink
PlatformiOS, AndroidAndroid, iOSAndroid, iOSAndroid, iOSAndroid, iOSAndroid, iOSAndroid, iOSiOS, AndroidiOS, AndroidAndroid, iOS
Store Metrics
Rating0.0 / 54.9 / 54.7 / 54.8 / 54.9 / 54.9 / 54.9 / 54.8 / 54.8 / 54.8 / 5
Ratings Count01,112,04795,174164,885158,882141,366167,603397,962566,366144,927
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateNov 17, 2025Oct 20, 2013Oct 29, 2011Mar 13, 2014Jul 7, 2014Dec 5, 2016Jan 23, 2013Jul 31, 2018Jun 2, 2009Aug 5, 2021
Last UpdatedNov 18, 2025Mar 30, 2026Jan 14, 2026Apr 13, 2026Mar 23, 2026Apr 14, 2026Apr 13, 2026May 17, 2026May 6, 2026Mar 23, 2026
Sentiment & Reviews
Sentimentterriblepositive-----positivenegative-
Score10/10077/100-----75/10025/100-
Praises-
  • Ease of Use
  • Rewards Program
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  • Fast and efficient order fulfillment during peak lunch hours keeps customers returning for repeat visits
  • High quality food and consistent flavor profiles keep customers returning for repeat orders
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Complaints
  • Negative user sentiment expressed through hostile emoji usage in the latest update
  • Gift Card Integration
  • Limited Customization Options
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  • Inaccurate store status reporting leads to orders being placed at closed or non-operational locations
  • Broken authentication and checkout flows force users to abandon orders or use the website
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Requests-------
  • Improved refund automation for orders placed at closed stores to eliminate reliance on chat support
  • Integration of Apple Pay and Google Pay to simplify the checkout and payment process
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Strategic Intel
Strengths
  • Mobile wallet QR payment integration reduces in-store friction
  • Boosted status loyalty tier gamifies visit frequency
  • Massive user base (1.1M+ iOS ratings) with high 4.92/5.0 sentiment
  • Deeply integrated 'Mike's Way' brand-specific ordering UX
  • Generous and straightforward Shore Points® loyalty value proposition
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  • Cajun flavor profile creates a distinct brand identity that drives repeat traffic
  • Rewards loop incentivizes high-frequency purchasing behavior via QR code scanning
  • Happy Hour pricing drives off-peak store traffic and app utilization
  • Premium brand identity sustains organic install velocity
  • Direct-to-consumer delivery channel captures margin from third-party aggregators
  • Gamified challenges drive repeat purchase behavior
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Weaknesses
  • Extremely low sentiment score post-update
  • Limited user base compared to established QSR incumbents
  • Inability to store or manage gift cards in-app (top user complaint)
  • Lack of granular ingredient modifiers (light/extra) available in-store
  • Slower update frequency compared to top-tier rivals like Subway
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  • Inaccurate store status reporting causes payment acceptance at closed locations
  • Lack of automated refund path forces users into ineffective chat-bot support
  • Aggressive upselling tactics during checkout frustrate the user experience
  • Critical authentication failures force users to abandon orders
  • Invalid promo codes erode trust in the loyalty program
  • Inaccurate location data prevents conversion at open stores
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Pricingfreefreefreefreefreefreefreefreefreefree
Momentum-MaintenanceActiveIntenseIntenseIntenseIntenseActiveActiveIntense
Update Cadence-4 versions, ~11d avg5 versions5 versions5 versions5 versions5 versions5 versions, ~9d avg5 versions, ~7d avg5 versions

Compare Jimmy John's Canada head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Jimmy John's Canada, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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