Kadra is an AI-powered pose coach for iOS that uses viewfinder overlays and real-time feedback to guide solo photography.
The App DNA
What makes this app unique?
The app removes the social and technical friction of solo shooting by providing an automated, privacy-focused alternative to hiring a photographer.
For Solo content creators and individuals seeking professional-looking photography without a dedicated photographer.
What does it look like?
Key features
Real-time frame analysis provides feedback on light, distance, angle, and facial expression while shooting.
Overlays a glowing silhouette in the camera viewfinder to align user posture with selected poses.
Uses device-side scanning to suggest poses based on the current physical surroundings.
How much does it cost?
Subscription model anchored at $24.99/year, utilizing a high-frequency weekly option to capture casual users.
Velocity
Maintenance developmentperformanceShow more...
The app is currently in a maintenance phase, with only one release recorded in the analyzed window. The latest release provided no feature updates, focusing exclusively on minor bug fixes. Given the 45-day interval since the last update, development appears to be limited to stability maintenance rather than active feature expansion.
Who built it?
Nikita Velichko
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What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Kadra: AI Pose & Photo Coach
How's the Photo & Video market?
Kadra occupies a niche in the Photo & Video category, focusing on automated pose guidance rather than traditional editing. The current lack of chart-topping momentum suggests the app is still in the early acquisition phase, requiring more frequent feature updates to build a defensible position against broader AI camera tools.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Kadra: AI Pose & Photo Coach
Where is it heading?
The AI photography market is consolidating around tools that offer both editing and guidance, putting pressure on single-feature apps like Kadra. If the app remains in maintenance mode, it will likely struggle to retain users who expect a continuous stream of new poses and AI capabilities.
- The 45-day update cadence without feature expansion suggests a maintenance-mode posture that limits the app's ability to capture market share.
- The privacy-first, device-side processing model positions Kadra well for users who are increasingly wary of cloud-based AI image analysis.
The SWOT
- Device-side scanning ensures privacy-first processing
- Silhouette overlays reduce solo-shooting friction
- Localized pose libraries for regional aesthetics
Next best moves
Ship a new pose category monthly because the current library lacks fresh content → increase retention
The counter-intuitive read
The privacy-first, device-side processing is a stronger retention…
Read the full takeBottom line
Kadra provides a high-utility tool for solo creators, but the current maintenance-mode cadence limits its ability to scale. Shifting to a regular content-update schedule would unlock higher lifetime value by keeping the pose library relevant for repeat users.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is Kadra suitable for beginners who have never posed before?
Does Kadra require an internet connection to work?
What is the difference between the free and premium versions?
Are there free alternatives to Kadra for pose guidance?
Sources
- [1] App Store, source
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