Leprecam vs its rivals

Side-by-side comparison against Leprecam's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Leprecam
This App
Core Identity
DeveloperAsinine Games IncPicsArt, Inc.Danijel CvetkovicDanijel CvetkovicBig Mood Apps LLCThanagorn MarukcanonJiYeon NohNear Future Marketing Inc.Nikita ChizhovPawel Chmiel
CategoryEntertainmentPhoto & VideoPhoto & VideoPhoto & VideoPhoto & VideoPhoto & VideoPhoto & VideoGamesPhoto & VideoPhoto & Video
PlatformiOSiOS, AndroidiOSiOSiOSiOSiOSiOSiOSiOS
Store Metrics
Rating4.2 / 54.7 / 52.3 / 53.5 / 55.0 / 55.0 / 53.3 / 55.0 / 54.3 / 55.0 / 5
Ratings Count51,192,6733211178432
PriceUSD0.99FreeFreeFreeFreeFree$0.99$0.99Free$4.99
Release DateMar 9, 2013Jan 2, 2013Jul 23, 2018Apr 29, 2018Feb 3, 2023Mar 1, 2016Jul 7, 2021Jul 8, 2020Apr 8, 2023Sep 25, 2019
Last UpdatedMar 7, 2026Jun 30, 2026Jul 23, 2018Apr 29, 2018Sep 24, 2024Mar 1, 2016Apr 28, 2026Mar 6, 2023Feb 18, 2026Apr 5, 2023
Sentiment & Reviews
Sentiment-negative-----excellent--
Score-25/100-----90/100--
Praises-
  • Extensive library of editing effects and creative tools provides unmatched artistic versatility
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  • High quality visual presentation of butterfly species keeps new users engaged during initial discovery sessions
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Complaints-
  • Aggressive advertising and forced pop-ups disrupt the editing workflow and degrade user experience
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  • Limited customization options for decorating environments restrict creative expression for long term active users
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Requests-
  • Option to disable AI-driven features and content for users preferring traditional editing tools
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  • Expanded decorative asset library requested to provide more variety for personalized environment design
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Strategic Intel
Strengths
  • Niche holiday focus reduces user friction for seasonal editing
  • Low-complexity interface allows for rapid photo-bombing
  • Editors' Choice badge across five markets sustains organic install velocity
  • 60M+ sticker library functions as a community-driven acquisition moat
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  • Distraction-free interface attracts users overwhelmed by feature-bloat
  • Completely free model removes subscription friction
  • Focused manual toolset provides immediate utility
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  • High-fidelity 3D butterfly rendering sustains initial discovery engagement
  • AR camera integration provides a tactile creative experience
  • AR-first approach allows for real-time room-scale visual manipulation
  • TrueDepth integration enables custom mask creation
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Weaknesses
  • Manual erasing workflow is high-friction compared to AI-extraction tools
  • No feature updates since 2013
  • No social-sharing integration
  • Premium tier pricing above category median
  • 0.6★ Android-iOS rating gap on majority Android base
  • Aggressive ad-frequency triggers high-churn complaints
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  • Zero revenue generation limits development capacity
  • Lack of AI-assisted editing workflows
  • No cloud-save functionality
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  • Premium tier at $0.99 lacks recurring revenue
  • Limited decorative asset library restricts long-term creative expression
  • Premium tier gates core utility above category median
  • Lacks offline-first editing mode available in peer apps
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Pricingpaidfreemiumfreefreefreefreefreemiumpaidsubscriptionpaid
Momentum-Intense----IntenseZombie-Zombie
Update Cadence-5 versions, ~5d avg----5 versions5 versions-5 versions

Compare Leprecam head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Leprecam, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0