Locate & Track Phone By Number is a location-tracking utility for families and social groups on iOS, enabling real-time monitoring via phone numbers.
Product velocity
Dormant
Daily rank 🇺🇸
—
Social Networking
Sentiment
4.6
1k reviews
Nemesis
Life360: Family Safety & GPS
The App DNA
What makes this app unique?
The app removes the friction of device pairing by allowing users to track contacts using only a phone number, serving users who need immediate, low-setup safety monitoring.
For Families and social groups seeking real-time location monitoring and social interaction tools.
What does it look like?
Key features
Live GPS tracking of contacts and family members via the app interface.
Privacy setting allowing users to view others' locations while hiding their own status.
Public and private story updates with commenting and liking functionality.
How much does it cost?
The freemium model relies on subscription revenue for account management, but the lack of a trial period causes high friction.
Velocity
Dormant developmentopaqueShow more...
Development has stalled, with no new feature builds or updates released in the last 288 days. The app's history shows only a single minor update in the observed window, indicating a lack of active maintenance or engagement. Given the significant period of inactivity, the project currently exhibits the characteristics of a zombie state.
Who built it?
Blender Soft
2 apps tracked · Social Networking
User Sentiment
What do users think recently?
Fresh user feedback skews excited. Users appreciate real-time location tracking provides peace of mind for parents monitoring their children throughout the school day and ghost mode allows users to monitor location data while maintaining their own privacy from other contacts, but report the continue button fails to trigger location services after payment, leaving users unable to access features.
How are ratings & reviews evolving?
What users say, by theme
- Real-time location tracking provides peace of mind for parents monitoring their children throughout the school day
- Ghost mode allows users to monitor location data while maintaining their own privacy from other contacts
- Tracking by phone number simplifies the setup process by removing the need for complex device pairing
- The continue button fails to trigger location services after payment, leaving users unable to access features
62 of 167 recent reviews analyzed · high confidence · Excited overall
Read the full review analysisUnlock 2 more frustration themes and 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Locate & Track Phone By Number
How's the Social Networking market?
The app holds a niche position in the Social Networking category, but its 4.62 rating is undermined by recent reports of payment-to-access failures. The lack of a trial period creates a significant barrier to entry compared to platform-native alternatives like Apple's Find My Friends.
Read the market outlookThe rivals identified
By Life360
Life360 dominates the location-sharing niche with massive network effects and a comprehensive safety-first feature set that defines the category standard.
- Integrates comprehensive driving safety reports and crash detection features beyond simple real-time location tracking.
- Maintains a massive, active user base that creates a powerful network effect for family connectivity.
- Offers a tiered subscription model that bundles location tracking with emergency dispatch and identity theft protection.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Locate & Track Phone By Number
Where is it heading?
The location-tracking market is consolidating around platform-native solutions and high-velocity safety suites. Without a return to active development and a fix for the payment funnel, this app will continue to lose ground to competitors that offer more reliable, zero-install experiences.
- The nine-month release silence leaves the app vulnerable to OS-level location changes, which will likely break core tracking functionality soon.
- Persistent payment-to-access failures drive a negative feedback loop, where new users immediately churn and request refunds, damaging the store rating.
The SWOT
- Ghost Mode privacy setting enables asymmetric tracking utility
- Phone-number-based tracking removes cross-device pairing friction
- Implement a limited-time trial to build trust and reduce refund-related churn
- Introduce granular place alerts to compete with iSharing
Next best moves
Rebuild payment-to-access flow because the continue button hangs post-subscription → eliminate refund-related churn
+ 1 more prioritized moveThe counter-intuitive read
The app's nine-month maintenance silence is actually a…
Read the full takeFeature gaps
Emergency dispatch and crash detection (available in Life360 but absent here) +1
Since the last report: Users report: The app has entered a zombie state following a nine-month release silence, with critical payment-to-access failures now driving negative sentiment and accusations of deceptive billing. This technical instability has replaced the previous focus on social-story engagement as the primary driver of user churn.
Bottom line
Users report: Resolving the payment-to-access failure is the only way to stabilize the revenue funnel and stop the "scam" narrative. Once the core utility is functional, introducing a trial period will unlock the trust required to compete against platform-native alternatives.
Unlock 3 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Locate & Track Phone By Number safe for kids?
How does this app compare to Life360?
Is there a free version of this app?
What is a free alternative to this app?
Sources
Report last updated