Loom: Screen Recorder is a challenged business app that is free with in-app purchases. With a 4.8/5 rating from 17.5K reviews, it faces significant user friction. Users particularly appreciate the core video recording functionality provides significant value for business process documentation and team communication, though persistent authentication loops prevent users from accessing their accounts and utilizing the application features remains a common concern.

What is Loom: Screen Recorder?

Loom is an asynchronous video communication platform for remote teams, enabling screen and camera recording on iOS.

Users hire Loom to replace lengthy meetings and emails with high-impact video messages, reducing the social cost of professional coordination.

Current Momentum

v940.0 · today

Zombie
  • Expanded into 13 new international markets.
  • Quiet 3 months — stability focus.

Active Nemesis

Fragmented niche

No dominant direct rival identified yet — see Other Rivals below.

Other Rivals

WFP Private
ERA OneTeam
SOTI Snap
ServiceTrade

7-Day Rank Pulse 🇺🇸

Business

No ranking data

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

Loading...

What Are The Key Features?

AI Bug ReportingDifferentiator

Automated conversion of screen recordings into populated Jira work items.

Async Video CollaborationDifferentiator

Time-stamped comments and emoji reactions on video messages.

Multi-language TranscriptionStandard

Automated captions and transcripts for video content in over 50 languages.

How much does it cost?

Freemium
  • Free tier for individual recording
  • Enterprise tier with SSO, SCIM, and custom retention

Freemium model drives bottom-up enterprise sales, with security features gated for business customers.

Who Built It?

Enrichment in progress

Publisher profile available very soon

What other apps does Loom make?

Loom – Screen and Cam Recorder

Loom – Screen and Cam Recorder

App

What do users think recently?

High confidence · Latest 60 of 259 total reviews analyzed

How did the latest release land?

Overall
4.8/ 5
(17.5K)
Current version
4.8/ 5
0.0 vs overall
(17.5K)
Main signal post-update: the core video recording functionality provides significant value for business process documentation and team communication.

What is the recent mood?

Frustrated

Recent user voice shows a frustrated sentiment. Users appreciate the core video recording functionality provides significant value for business process documentation and team communication and the simple and fast workflow allows for efficient information sharing without requiring lengthy meetings, but report persistent authentication loops prevent users from accessing their accounts and utilizing the application features and technical instability including app crashes and upload failures disrupts the core recording experience.

What Users Love

The core video recording functionality provides significant value for business process documentation and team communication
The simple and fast workflow allows for efficient information sharing without requiring lengthy meetings

What Frustrates Users

Persistent authentication loops prevent users from accessing their accounts and utilizing the application features
Technical instability including app crashes and upload failures disrupts the core recording experience
Aggressive subscription and cancellation flows create friction for users attempting to manage their accounts

What Users Want

Simultaneous screen and camera recording functionality is requested to improve tutorial and presentation quality

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

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What is the competitive landscape for Loom: Screen Recorder?

Where is it available?

Localized markets (1)

United States

How's The Business Market?

How does it evolve in the Business market?

Loom holds a strong category position with 17,542 total ratings, yet recent expansion into 13 new markets signals a shift toward global user acquisition. The gap between its high utility and the negative sentiment in recent reviews suggests that growth is currently outpacing technical stability.

Rank progression

35 active rankings tracked — 30-day window

Which niche is Loom: Screen Recorder in?

Remote Work Recorders

to communicate asynchronously via screen recordings

RecorderRemote WorkProfessionalsHybridDominant

Explore the full Remote Work Recorders niche

Every app in this space — 5 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.

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The rivals identified

Same space(4)

ServiceTrade icon

ServiceTrade, Inc.

4.2(585)

Both apps serve the professional business sector by providing mobile-first tools to improve team efficiency and documentation in the field.

Differentiators

  • Focuses on specialized field technician workflows rather than general-purpose asynchronous video communication tools.
  • Includes deep operational features like asset service history and digital inspection forms for trade businesses.

These apps compete for the enterprise productivity budget by offering mobile solutions that streamline internal business processes and communication.

Differentiators

  • Provides a low-code drag-and-drop app builder for custom enterprise tools instead of simple video recording.
  • Utilizes blockly development environments to allow non-technical staff to create complex, data-driven mobile applications.

Both platforms target the deskless workforce, aiming to bridge the communication gap between remote employees and central management.

Differentiators

  • Prioritizes structured task management and event scheduling over Loom's focus on asynchronous video messaging.
  • Integrates directly with enterprise-grade communication suites to manage deskless workforce engagement and analytics.

This app competes for the same enterprise communication market, specifically focusing on internal connectivity for distributed workforces.

Differentiators

  • Centers on enterprise SSO integration and secure internal communication channels for private corporate networks.
  • Lacks the consumer-grade video recording and instant link-sharing capabilities that define the Loom experience.

Compare Loom: Screen Recorder against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

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The outtake for Loom: Screen Recorder

Strengths to defend, gaps to attack

Core Strengths

  • Time-stamped collaboration features create team-based network effects
  • Link-based sharing workflow reduces professional communication friction

Critical Frictions

  • Authentication loops block new-user onboarding
  • Upload failures cause data loss during recording
  • Subscription management friction creates churn risk

Growth Levers

  • Education sector partnerships for B2B distribution
  • Wearable integration for field-worker documentation

Market Threats

  • Enterprise communication suites integrating native video recording
  • Technical instability eroding brand trust

What are the next best moves?

highInvest

Rebuild authentication flow because login loops are the top-cited barrier to entry → increase new-user conversion

Authentication loops are the #1 complaint theme in sentiment data.

Trade-off: Push the simultaneous screen-and-camera recording feature to Q4 — authentication is a blocker, features are an enhancement.

highPivot

Audit upload reliability logic because data loss is the #2 complaint → reduce churn of power users

Upload failures are cited as a primary reason for recording disruption.

Trade-off: Pause the international market expansion sprint — stability is required to retain the new user base.

A counter-intuitive read

The high volume of international market entries is a vulnerability, as scaling into new regions while the core authentication flow is broken accelerates the rate of negative brand sentiment.

Feature Gaps vs Competitors

  • Simultaneous screen and camera recording (requested by users, available in enterprise communication suites)

Key Takeaways

Loom provides essential async communication value, but the current authentication and upload failures are actively destroying user trust, so the team must prioritize stability over new feature development to prevent churn.

Where Is It Heading?

Declining

The async video market is consolidating, and Loom's reliance on a frictionless experience is failing under the weight of technical debt. If the latest release does not resolve the login and upload issues, the app will lose its position as the primary documentation tool for remote teams.

Persistent authentication loops in the latest release block new users, which directly suppresses the conversion funnel.

Frequent upload failures during recording sessions erode user trust, leading to increased churn among professional power users.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Loom: Screen Recorder, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The platform's competitive position has declined due to severe technical regressions in authentication and upload stability, forcing a pivot from feature expansion to core maintenance.

declined

Sentiment Shift to Negative

declined

Outlook Trend Downgrade

added

New Technical Weaknesses

added

Brand Trust Threat

Cite this report

Marlvel.ai. “Loom: Screen Recorder Intelligence Report.” Updated May 14, 2026. https://marlvel.ai/apps/loom-screen-recorder

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