Love by Como
Love by Como is a direct-to-consumer mobile storefront for curated footwear brands on iOS.
The App DNA
What makes this app unique?
The app removes the friction of searching through broad marketplaces by offering a selection vetted by retail buyers with ten years of industry experience.
For Fashion-conscious consumers seeking authentic, trend-focused footwear brands.
What does it look like?
Key features
Selection of footwear brands sourced by retail buyers for the current season.
Inventory selection based on 10 years of industry experience in fashion retail.
How much does it cost?
Love by Como functions as a direct-to-consumer retail storefront with no visible subscription or premium-tier gates.
Velocity
Dormant developmentperformanceShow more...
Love by Como has reached a zombie state, with no updates released in the last 676 days. The development momentum has completely stalled, as the only available version in the history provided minor performance and speed optimizations. There is no evidence of ongoing maintenance or feature development, and the app has remained unchanged for over a year and a half.
Who built it?
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Love by Como
How's the Shopping market?
Love by Como maintains a stable 4.7-star rating across 23 reviews, reflecting a niche but satisfied user base. The lack of updates for 676 days suggests a static market position that does not actively compete for new chart share.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Love by Como
Where is it heading?
The fashion-shopping category is consolidating around apps that integrate social discovery and personalized feeds, which Love by Como currently lacks. The app's future depends on whether the developer intends to re-engage with the product or continue operating it as a static storefront.
- The 22-month development gap indicates the app is in maintenance mode, which limits its ability to capture new market share.
- The stable 4.7-star rating suggests the existing catalog curation continues to satisfy the core user base despite the lack of updates.
The SWOT
- Ten years of retail fashion experience informs the curated footwear selection.
- Implementing a loyalty or referral program could drive retention among the existing user base.
Next best moves
Audit platform stability because the app has not received an update in 676 days → prevent churn from OS-level regressions
The counter-intuitive read
The lack of updates is not just a neglect of the product…
Read the full takeSince the last report: The product remains in a static, maintenance-only state with no material changes to features, pricing, or user sentiment. The development gap persists at 676 days, with the current analysis refining the framing of competitive threats and internal weaknesses.
Bottom line
Love by Como relies on its curated catalog to retain users, but the lack of recent feature investment leaves it vulnerable to competitors with active development cycles. Prioritizing a stability audit would defend the current user base while the developer evaluates a pivot.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is Love by Como safe for shopping?
Does Love by Como offer premium memberships?
How does Love by Como compare to major fashion retailers?
Sources
- [1] App Store
Report last updated